About the role
About TripleLift
At TripleLift, we revolutionize the digital advertising landscape by combining captivating creative, reputable publishers, actionable data, and intelligent targeting. With over 1 trillion monthly ad transactions, we empower publishers and platforms to effectively monetize their offerings. Our cutting-edge technology connects leading global brands with their audiences across various channels, including online video, connected television, display, and native ads. Our clients appreciate our innovative solutions, premium ad formats, and a dedicated team of experts focused on enhancing their performance.
As a proud member of the Vista Equity Partners portfolio, TripleLift holds NMSDC certification, aligns with diverse spending objectives, and champions economic inclusion. Learn more about how we uplift the programmatic advertising ecosystem at triplelift.com.
Overview
The Associate Director of CRM Development will be instrumental in designing and scaling the technological framework that propels TripleLift's market strategies. This role entails being the primary architect and developer of our Salesforce environment, responsible for everything from custom object creation and workflow automation to ensuring data integrity, managing integrations, and overseeing platform governance. In addition to Salesforce, you will manage our entire go-to-market technology stack, which includes Outreach, Gong, MediaRadar, and other essential tools that empower our Sales, Revenue Operations, and Account Management teams to function at their highest potential.
Collaboration with Revenue Operations, Sales leadership, and various cross-functional teams will be essential as you translate business needs into scalable technical solutions, ensuring our systems evolve alongside our market strategies. This is an exciting opportunity for a technically adept, business-savvy developer who seeks to take ownership of a high-impact technology stack, create meaningful infrastructure from the ground up, and play a pivotal role in driving revenue growth at a leading programmatic advertising firm.
