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Associate Manager, Brand Strategy & Transformation

Mattel, Inc.El Segundo
On-site Full-time

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Experience Level

Mid to Senior

Qualifications

Ideal candidates will possess a strong background in brand management, with a minimum of 5 years of relevant experience. A Bachelor's degree in Marketing, Business, or a related field is preferred. You should have excellent analytical skills, a creative mindset, and the ability to work collaboratively in a fast-paced environment.

About the job

The Associate Manager, Brand Strategy & Transformation at Mattel, Inc. works in El Segundo alongside teams from across the company. This position supports the development and execution of brand strategies aimed at reaching a broad consumer base. The role also contributes to product innovation and marketing initiatives.

What you will do

  • Work with various departments to ensure brand direction and goals are aligned
  • Use market analysis to guide decisions about brand positioning
  • Support product development and marketing campaigns by applying consumer insights

Requirements

  • Background in market analysis and brand positioning
  • Proven ability to collaborate with cross-functional teams
  • Skill in turning consumer data into practical brand strategies

About Mattel, Inc.

Mattel, Inc. is a global toy company renowned for its commitment to innovation and quality. We are dedicated to creating engaging experiences for children and families worldwide through our iconic brands such as Barbie, Hot Wheels, and Fisher-Price. Join us in our mission to inspire the next generation of creators and innovators.

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