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Business Development Representative - East Central London

AG BarrRemote — London, England, United Kingdom
Remote Full-time £24.8K/yr - £24.8K/yr

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Experience Level

Experience

Qualifications

Qualifications:Proven track record in field sales or business development, preferably within the FMCG sector. Strong interpersonal skills with an ability to build relationships quickly. Data-driven mindset with experience in utilizing performance metrics to drive sales. Excellent organizational and time management skills. Ability to work collaboratively within a team environment.

About the job

Position: Business Development Representative

Location: Field-based - East Central London (The City, Hackney & Islington)

Contract Type: Permanent, 37.5 hours per week

Base Salary: £24,800 with a pay increase anticipated on 1st April 2026

Join Us in Making a Difference!

AG Barr is a prominent name in the UK soft drinks industry, proudly associated with esteemed brands such as IRN-BRU, Rubicon, Boost, and FUNKIN. With a legacy spanning over 150 years, we are committed to building exceptional brands while upholding values of diversity, community engagement, and environmental stewardship.

We are on the lookout for a dynamic and results-oriented Business Development Representative (BDR) to represent our renowned brands within a designated territory. This essential field sales role will focus on expanding our footprint in the vital Symbols & Independents (S&I) retail sector. Your collaborative spirit and ability to work towards shared objectives will be key to our collective success.

Key Responsibilities

Sales & Growth Execution

  • Proactive Distribution: Actively pursue distribution and availability of AG Barr’s core brand range, educating retailers on our Hero, Core, and More brands to boost sales.
  • Target Achievement: Consistently meet sales KPIs, including market share growth, display placements, and overall scorecard improvements, leveraging data to track performance and demonstrate growth.
  • Energy Focus: Play a crucial role in executing our Energy Portfolio distribution plan, tapping into this rapidly growing sector.

Category Expertise & Partnership

  • Relationship Building: Establish strong relationships with customers, quickly securing their commitment and confidently presenting our brands.
  • Trusted Advisor: Utilize market insights to educate retailers, assisting with re-merchandising strategies that maximize sales for both the retailer and AG Barr.
  • Excellence in Execution: Communicate brand plans with meticulous attention to detail, ensuring our brands are effectively represented at the point of purchase with impactful Point of Sale (POS) materials.

Field Operations & Collaboration

  • Organizational Excellence: Maintain stellar time management and effective route planning to maximize productivity and ensure all POS materials are organized for each visit.
  • Team Collaboration: Work cohesively as a vital part of a collaborative territory team, striving towards shared goals for mutual success.

About AG Barr

AG Barr is a distinguished leader in the UK soft drinks market, with over 150 years of experience in crafting iconic brands such as IRN-BRU, Rubicon, Boost, and FUNKIN. We are dedicated to fostering a responsible business that prioritizes diversity, community support, and environmental sustainability.

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