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Director of Analytics

January DigitalNew York City
On-site Full-time $135K/yr - $165K/yr

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Experience Level

Senior Level Manager

Qualifications

To be successful in this role, candidates should have: Significant hands-on experience in media analytics. Proven leadership abilities in guiding teams and developing client strategies. Strong analytical skills with the capacity to interpret complex data sets. Expertise in leveraging AI tools and technologies to enhance analytics outcomes. A commitment to ethical AI practices and delivering impactful results.

About the job

January Digital is a marketing agency based in New York City that specializes in data-driven media, strategic insights, and actionable analytics. The company manages end-to-end media planning and execution, and its consulting division guides marketing organizations with a focus on growth and measurable results. Every client engagement relies on data and insights to help organizations achieve their goals.

January Digital emphasizes improving the lives of its clients, employees, and the broader community. Initiatives like WORKS and Good Works provide community support through donations and volunteer work. Employee well-being is prioritized through programs such as Well Works, which includes required minimum PTO, an annual wellness stipend, comprehensive health care, fully funded counseling, and extended parental leave.

The agency has earned more than 125 awards, including multiple Best Place to Work honors from INC, Dallas Business Journal, and Ad Age. January Digital is recognized as a 2024 NRF Partner of the Year and has been listed on the INC 5000 seven times. The agency’s work with brands like Carhartt and Steve Madden has also received industry recognition.

AI-Enabled Approach

The team blends expertise, creativity, and AI to drive results for clients. Ongoing training ensures both staff and clients stay up to date. Candidates with experience developing and refining AI inputs, working with key AI tools, and applying AI to business challenges are valued. Strong critical thinking and a responsible approach to AI are important qualities for team members.

Role overview

The Director of Analytics is a senior, client-facing leader focused on analytics for media. This position requires a strong background in media measurement and the ability to translate complex analyses into clear, actionable business insights. The role is ideal for someone with recent hands-on media analytics experience who has progressed into leading teams and shaping client strategy.

While not handling daily execution, the Director of Analytics supports the analytics team, reviews outputs, and ensures the delivery of high-quality work. The role calls for a balance of strategic leadership and a willingness to step in and assist when needed.

About January Digital

January Digital is a leading marketing agency dedicated to solving complex business challenges through innovative media strategies, consulting expertise, and data-driven insights. With a strong emphasis on community impact and employee well-being, January Digital promotes a supportive and rewarding workplace culture.

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