About the job
Liftoff is an AI-powered performance marketing platform supporting the mobile app economy. The company partners with app marketers to acquire and retain valuable users, and helps publishers increase revenue through programmatic and direct demand channels. Liftoff’s suite of solutions includes Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange. The platform serves over 6,600 mobile businesses across 74 countries, working with clients in gaming, social media, finance, ecommerce, and entertainment. Founded in 2012, Liftoff is headquartered in Redwood City, California, and operates worldwide.
Role overview
This Account Manager for GCR Demand joins the APAC Demand Team in Beijing. The focus is on managing and expanding relationships with key mobile advertising clients in the region. The position reports directly to the Manager of AM APAC.
What you will do
- Oversee a portfolio of mobile advertisers by launching campaigns, shaping strategies, upselling, and coordinating internal resources to reach client targets.
- Support New Business Sales initiatives when needed.
- Analyze complex data sets to identify growth opportunities and improve account performance.
- Build and maintain strong relationships with mid-level client contacts, and initiate connections with senior stakeholders.
- Collaborate with Analytics & Operations, creative, and product teams to solve challenges, find improvements, and coordinate meetings that drive outcomes.
- Develop deep knowledge of Liftoff’s products and the digital performance ecosystem to advise clients on effective strategies.
Team culture
The APAC Demand Team values proactive client service, ownership of client portfolios, and a thorough understanding of each client’s business goals. Success is measured by feedback from peers and clients, as well as the ability to navigate internal resources to support client needs.
