About the job
The Senior Executive - Programming Strategy & Insights at Star Plus will play a key part in guiding content development and evaluating ongoing programming. This position calls for a creative approach to building storylines that connect with viewers while supporting broader business objectives.
Team focus
The Content Development team at Star Plus is responsible for setting the direction of new content. Team members create thorough project briefs and manage initiatives from concept to completion, always seeking opportunities to improve and innovate.
What you will do
- Shape the development of new content and review existing programming for effectiveness
- Develop compelling storylines that align with the channel's goals
- Identify creative strategies to enhance programming and support business needs
Location
This position is based in Mumbai.

