Senior Frontend Software Engineer for Ads at Roblox

Join Roblox, where millions engage daily to explore, create, play, learn, and connect in vibrant 3D digital worlds crafted by our global developer community.At Roblox, we're on a mission to build a platform that empowers creators to bring their most imaginative experiences to life. Our vision is to transform how people connect from anywhere, on any device. We aim to connect a billion people with positivity and respect, and we invite extraordinary talent to help us achieve this goal.A career at Roblox means playing a pivotal role in shaping the future of human interaction, tackling unique technical challenges at scale, and crafting safer, more inclusive shared experiences.As a Senior Software Engineer focusing on Ads Experience, you will innovate a fresh advertising interface for our advertisers and publishers. This team will equip advertisers with tools for effective ad campaigns and enable publishers to generate revenue through immersive advertisements. You'll be instrumental in developing a groundbreaking experience that will be vital for our future in Immersive Ads, reporting to our Engineering Manager.In this role, you will design robust and scalable systems for high-traffic areas across our Ads products, leveraging React and other technologies to build components rapidly and efficiently across various devices.If you possess a profound understanding of frontend technologies and a passion for enhancing client-server interactions, you will thrive in our environment!

Roblox is looking for a Senior Frontend Software Engineer to help shape engaging user interfaces for a global audience. This position is based in San Mateo, CA. Role overview This role centers on designing and building interactive frontend features that reach millions of players worldwide. The work involves collaborating with teams from different disciplines to deliver polished and intuitive experiences. What you will do Create and implement user interfaces that support Roblox’s platform and community. Work closely with engineers, designers, and product managers to refine and launch new features. Apply current frontend technologies and development practices to improve usability and performance. Requirements Experience developing modern frontend applications. Strong skills in designing user interfaces for large-scale platforms. Ability to collaborate within cross-functional teams.

At Roblox, we invite you to join a vibrant community where millions of users come together daily to explore, create, play, learn, and connect through immersive 3D experiences crafted by our global network of developers. We are on a journey to revolutionize how people interact, regardless of their location or device, and we are looking for exceptional talent to help us connect a billion people with positivity and civility.As a Senior Software Engineer specializing in Consumer Frontend, you'll play a pivotal role in shaping the future of our frontend applications. You'll lead the architectural design and technical direction of our consumer-facing frontend stack, collaborating across teams and technologies to ensure our solutions are scalable and universal. This role will involve defining the intricate connections among our frontend components, optimizing data flow, and accelerating feature development while maintaining reliability.If you're passionate about laying the groundwork that enables numerous engineers to develop new features, and you thrive in creating user experiences that prioritize speed and stability, we want you on our team!

Join the dynamic team at Roblox, where millions of users engage in a vibrant 3D metaverse created by our global community of developers and creators.At Roblox, we are committed to equipping our community with the tools and platform needed to turn their imaginative visions into reality. Our mission is to redefine how people connect globally, fostering interactions from any location and on any device. We aim to unite a billion people through positivity and respect, and we are searching for exceptional talent to help us achieve this goal.A role at Roblox means you will contribute to shaping the future of human interaction, tackling unique technical challenges at scale, and enhancing the safety and civility of shared digital experiences for all.As we witness unprecedented growth in daily active users, our team is at the forefront of pioneering the next generation of advertising within the immersive metaverse. We play a crucial role in connecting global brands with our vast community of creators, delivering billions of impressions.We are looking for a skilled Software Engineer to join the Ads Experience team. You will collaborate with seasoned engineers and product leaders to develop our monetization experience, which encompasses Advertiser Experience (Roblox Ads Manager), Brand Experience (Brand Ads & Integrations), and Publisher Experience (Creator Monetization & Commerce).This is a unique opportunity to advance your career by tackling complex technical challenges. You will help shape the features that dictate how advertising operates within a 3D metaverse, balancing user experience with a vast real-time economy.Your ResponsibilitiesDevelop the Roblox Ads Manager: Design and implement full-stack features for our flagship advertising platform, writing high-quality code for both the React/TypeScript frontend and Go/C# backend services.Implement Brand Ad Offerings: Work with senior engineers to devise the logic and delivery mechanisms for immersive 3D ad units, ensuring optimal performance within games.Support Creator Success: Create tools and dashboards that facilitate easy onboarding for game creators, enabling them to manage their ad inventory and monitor revenue and engagement metrics.Ensure System Reliability: Write comprehensive unit tests and maintain system performance for all developed features.

Join Roblox as a Senior Software Engineer focused on enhancing our Ads Experience through innovative C++ development. In this pivotal role, you will collaborate with cross-functional teams to design, implement, and maintain high-performance advertising systems that drive user engagement and revenue.As a member of our dynamic engineering team, you will leverage your expertise in software development to create solutions that are not only efficient but also scalable. Your contributions will directly impact the user experience on our platform as you work on cutting-edge technologies in a fast-paced environment.

Every day, millions of users engage with Roblox to explore, create, play, learn, and connect with friends through immersive 3D digital experiences, all crafted by our vibrant global community of developers.At Roblox, we are dedicated to building the tools and platform that empower our community to bring their imaginative experiences to life. Our vision is to transform how people connect, regardless of their location or device. We are on a mission to unite a billion individuals with optimism and civility, and we are seeking extraordinary talent to help us achieve this goal.Embarking on a career at Roblox means you will play a key role in shaping the future of human interaction, tackling unique technical challenges at scale, and contributing to the creation of safer, more respectful shared experiences for everyone.The Discovery UX team is at the crossroads of product innovation and robust infrastructure. Every Roblox user begins their journey on the homepage, and it is crucial for developers to find their target audience. Our team collaborates closely with product and engineering teams throughout Roblox to enhance the user journey from landing on the site to joining an experience. We focus primarily on the Home, Search, Charts, and Experience Details pages for both the Roblox website and app.As a Senior Software Engineer, you will develop robust and scalable systems for high-traffic surfaces. While you are a frontend expert, your versatility allows you to engage with backend systems and data pipelines to deliver comprehensive features. You will leverage React and modern technologies to build efficiently across devices. If you possess a deep understanding of frontend architecture and a genuine curiosity for data analysis to understand the reasoning behind experiments, you will thrive in this environment.This position reports directly to the Engineering Manager of the Discovery UX team.

Every day, millions of users engage with Roblox to dive into, create, and share immersive 3D digital experiences—all powered by our vibrant community of developers and creators.At Roblox, our mission is to empower creators by providing the tools and platform necessary to bring their imaginative experiences to life. Our vision is to revolutionize global connectivity, enabling people to connect and engage from anywhere, on any device. We strive to connect a billion individuals with positivity and civility, and we are on the lookout for exceptional talent to join us on this journey.Joining Roblox means being at the forefront of shaping the future of human interaction, tackling unique technical challenges at scale, and contributing to safer, more respectful shared experiences for all.As a Senior Software Engineer on the Engine DataModel team, you will play a pivotal role in innovating and maintaining the foundational elements that are essential to the Roblox platform. The DataModel within the Roblox Engine resembles a tree-like structure similar to a scenegraph found in other 3D engines. This position reports to the engineering manager and is based at our headquarters in San Mateo, CA, following a hybrid work model of three days in the office (Tuesday to Thursday).Our team is responsible for:The core structures and systems used to build and interact with the DataModel.The C++ reflection bindings that create the Engine’s Luau API surface, enabling creators to interact with the DataModel. We utilize custom code generation tooling to produce the C++ for these bindings and other related structures.DataModel serialization and much more!You will:Develop high-performance engine code for all user-generated games on the Roblox platform.Build the core systems and data structures utilized in the Roblox engine, collaborating with other teams to devise universal solutions.Take ownership of projects throughout their entire lifecycle.Execute code that operates efficiently across all devices supported by Roblox, from desktop clients to mobile and console clients.You have:Experience in developing robust systems-level C++ programming.H...

Roblox connects millions of people daily through 3D digital spaces, supporting a global community of creators and developers. The company’s platforms and tools help users bring ideas to life and interact across devices, with a mission to foster positive and respectful online experiences for a billion people. Role overview The Senior Full Stack Software Engineer - Ads Experience will design and develop new advertising experiences on Roblox. This position centers on building tools for advertisers to manage campaigns and for publishers to generate revenue through immersive ads. Reporting to the Engineering Manager, this engineer will join a team dedicated to advancing immersive advertising on the platform. What you will do Design and implement systems supporting high-traffic areas of Roblox Ads products Build React components that operate smoothly across a range of devices Contribute to both advertiser and publisher experiences, including campaign management and revenue features Work with engineers and other stakeholders to shape immersive advertising on Roblox Requirements Strong expertise in frontend technologies Interest in improving client-server interactions Ability to collaborate effectively within a team Location San Mateo, CA, United States

Every day, millions of users engage with Roblox to explore, create, play, learn, and connect with friends through immersive 3D digital experiences crafted by our vibrant community of developers and creators. At Roblox, we are dedicated to building innovative tools and platforms that empower our community to bring their imaginations to life. Our vision is to revolutionize how people connect from anywhere in the world, on any device. We are on a mission to unite a billion individuals with optimism and civility, and we are looking for exceptional talent to help us achieve this goal. A career at Roblox means you will be instrumental in shaping the future of human interaction, tackling unique technical challenges at scale, and contributing to the creation of safer, more respectful shared experiences for all.With Roblox’s daily active user base growing rapidly, we are in search of a Principal Software Engineer to join our Ads Platform team. This team is fundamental to all advertising systems at Roblox, delivering billions of ads to millions of daily users while powering high-scale, high-throughput data systems that enhance ad personalization, ranking, and measurement.As a Principal Software Engineer on the Ads Platform team, you will set the technical direction and lead the team in its mission to reliably serve Roblox’s enormous scale. You will drive performance enhancements to our ad serving and delivery infrastructure while expanding our systems to support a variety of new and immersive advertising experiences. Your responsibilities will span multiple teams, requiring close collaboration with engineers across machine learning, backend, and analytics to shape the future of advertising infrastructure at Roblox.This role is ideal for individuals who excel in managing large-scale systems and data-driven applications and have a passion for developing inspiring, maintainable, and reusable code. Join our talented and rapidly growing team to make a significant impact at Roblox.This position reports to our Senior Engineering Manager and requires in-office work at our headquarters in San Mateo, CA from Tuesday to Thursday.

Join Roblox, where millions of users daily immerse themselves in 3D digital experiences crafted by our vibrant community of developers and creators.We are committed to building innovative tools and a platform that empower our users to turn their imaginative visions into reality. Our mission is to redefine how individuals connect globally, regardless of device or location. We aspire to connect one billion people with positivity and respect, and we are seeking exceptional talent to help us achieve this goal.A career at Roblox means playing a pivotal role in shaping the future of human interaction, facing unique technical challenges at scale, and contributing to creating safer, more respectful shared experiences for all.As a Senior Software Engineer on our Game Solutions engineering team, you will explore the potential of leading and emerging experiences on Roblox. This team collaborates closely with a select group of partners to develop games in strategic genres that test the limits of our engine capabilities. You will focus on prototyping, implementing solutions with external development studios, and iterating with cutting-edge engine features, ultimately having a significant impact on our engine roadmap and APIs.

Every day, millions of users engage with Roblox to explore, create, play, learn, and connect with friends in immersive 3D digital experiences crafted by our global community of developers and creators. At Roblox, we are dedicated to building tools and platforms that empower our community to bring their imaginative experiences to life. Our vision is to revolutionize how people connect from anywhere in the world and on any device. We aim to connect a billion people with optimism and civility, and we are seeking exceptional talent to help us achieve this mission. Joining Roblox means contributing to the future of human interaction, tackling unique technical challenges at scale, and creating safer, more civil shared experiences for everyone.As a Senior Software Engineer on the Developer Monetization team, you will develop applications and platforms that enhance Roblox's Creator Monetization systems. Your contributions will directly enable millions of creators to monetize their passion on Roblox as they unleash their creativity.You will work on projects that allow our creators to manage their catalogs, customize their experience shops, and build experimentation platforms for optimizing their pricing strategies effortlessly.If you excel in developing user-facing applications and have a passion for user experience, you will thrive in our environment!

At Roblox, we bring together millions of users daily to explore, create, play, learn, and connect with friends in immersive 3D digital experiences crafted by our vibrant global community of developers and creators.We are dedicated to building innovative tools and platforms that empower our community to manifest their wildest imaginations. Our vision redefines how people connect from anywhere in the world, on any device. Join us on a mission to connect a billion individuals with positivity and courtesy, as we seek exceptional talent to help us achieve this goal.A career at Roblox means shaping the future of human interaction, tackling unique technical challenges on a massive scale, and contributing to the creation of safer, more civil shared experiences for all users.As our daily active user base expands at an unprecedented rate, we are pioneering the next generation of advertising in an immersive metaverse. Our team lies at the heart of the Roblox Ads ecosystem, delivering billions of impressions while providing the essential infrastructure that connects global brands with our extensive community of creators.We are on the lookout for a Principal Software Engineer to spearhead the technical strategy and execution for the Ads Experience team. This team manages the entire monetization experience, including Advertiser Experience (Roblox Ads Manager), Brand Experience (Brand Ads & Integrations), and Publisher Experience (Creator Monetization & Commerce).This position presents a foundational technical challenge that transcends conventional ad-tech. You will design the scalable backbone of our monetization system, championing the technical vision for our Ads Manager, immersive Brand Ads formats, and creator solutions, while integrating AI and balancing a three-sided marketplace economy in real time.

Join Roblox as a Senior Software Engineer and become part of a dynamic team that is shaping the future of online gaming. You will play a crucial role in developing high-quality software solutions that enhance our platform and improve user experiences. Collaborate with cross-functional teams, contribute to architectural decisions, and mentor junior engineers.

At Roblox, we engage tens of millions daily in a vibrant 3D universe where players can explore, create, and connect with friends. Our global community of developers and creators fuels this immersive experience.We are dedicated to crafting the tools and platform that empower our community to realize their creative visions. Our goal is to revolutionize how people connect from anywhere in the world on any device. Join us in our quest to unite a billion individuals with positivity and kindness, and be part of the exceptional talent that drives this mission.A career at Roblox means you will help redefine human interaction, tackle unique technical challenges at scale, and contribute to creating safer, more respectful shared experiences.As a Senior Software Engineer on our Matchmaking team, you'll play a critical role in developing and overseeing essential services within the Roblox ecosystem. Your work will influence our matchmaking processes, optimizing the selection of the most suitable game server for each play request, which is a complex O(n²) problem. Our system supports millions of concurrent players and ensures seamless game orchestration across globally distributed data centers, adapting to Roblox's remarkable growth. The Matchmaking team's mission is to deliver an unparalleled player experience by selecting the optimal game and managing performance across our worldwide data centers.

Join Roblox, where millions of users engage daily in 3D immersive experiences crafted by a vibrant community of developers and creators.At Roblox, we offer innovative tools and a platform that empowers our community to transform their imaginative ideas into reality. Our mission is to redefine how individuals connect globally, transcending geographical boundaries and device limitations. We aspire to unite a billion individuals with a spirit of optimism and civility, and we are in search of extraordinary talent to help us achieve this goal.A career at Roblox is an opportunity to shape the future of human interaction, tackling unique technical challenges at scale, and contributing to the creation of safer, more civil shared experiences for everyone.As a Senior Software Engineer on the Sharing team, you will lay the groundwork for how millions of users capture, share, and discover content on Roblox. You'll work across the technology stack to create high-performance experiences, from client-side user interactions to backend systems serving billions of content items each day.You will collaborate closely with product and engineering teams to define architecture, enhance reliability, and drive measurable improvements in engagement and content growth. This role is perfect for engineers who excel in building scalable, developer-facing, and user-facing products that merge technical depth with creative impact.

Join the vibrant community of Roblox, where millions of users come together daily to explore, create, play, learn, and connect through immersive 3D digital experiences crafted by our global network of developers and creators.At Roblox, we’re dedicated to creating the tools and platform that empower our users to bring their imaginative experiences to life. Our vision is to revolutionize how people connect, regardless of their location or device. Our mission is to unite a billion people in a spirit of positivity and civility, and we are seeking extraordinary talent to help us achieve this goal.A career at Roblox means you will be at the forefront of shaping the future of human interaction, tackling unique technical challenges at scale, and contributing to the creation of safer, more respectful shared experiences for all.About the Role:As Roblox continues to experience unprecedented growth in daily active users, we are looking for a Senior Data Engineer to help build the next generation of Ad Data and ML feature infrastructure. Our team plays a pivotal role in the core advertising systems at Roblox, driving high-scale, high-throughput data systems that enhance ad personalization, ranking, and measurement. In this position, you will design and construct foundational data pipelines, real-time streaming systems, and scalable feature computation frameworks. Your contributions will facilitate rapid experimentation, empower ranking models, and support personalized ad delivery on a massive scale. You will work closely with engineers across machine learning, backend, and analytics teams to innovate the future of ads data infrastructure at Roblox. This role is ideal for individuals who possess a strong proficiency in managing large-scale systems and data-driven applications and are passionate about developing impactful solutions.

Join Roblox, where millions engage daily to explore, create, play, learn, and connect in immersive 3D experiences crafted by our global community of developers and creators.At Roblox, we are committed to building innovative tools and platforms that empower our community to bring their imaginative experiences to life. Our vision is to transform the way people connect from anywhere in the world and on any device. We are dedicated to connecting a billion people with positivity and respect, and we are on the lookout for exceptional talent to help us achieve this goal.A career at Roblox means you will contribute to shaping the future of human interaction, tackle unique technical challenges at scale, and help foster safer, more respectful shared experiences for all.The Core Services team oversees the essential infrastructure and API stack while developing high-throughput microservices that power Roblox. These services must be fast, reliable, and highly scalable, significantly impacting the daily experience of every Roblox user. Additionally, the team is responsible for shared libraries, infrastructure microservices, and the web infrastructure utilized by all Roblox full-stack feature teams. We deploy testable and configurable features that facilitate rapid experimentation, data collection, and optimization for performance and user engagement. Core Services is pivotal to the Roblox experience.As a Senior Software Engineer on our team, you will take ownership of and drive the development and management of our core infrastructure, API stack, and microservices. These elements are critical to supporting various services and platforms within Roblox, including our studio environment. You will also play a vital role in developing tools and frameworks for full-stack teams. This is an opportunity to take charge of high RPS (requests per second) services, contribute to the re-architecture of systems to support our company's growth, and collaborate with diverse teams, including Infra and product teams at Roblox, leading initiatives and making a significant impact across the organization.Here are some highlights of how we power Roblox:Microservices - We manage over 50 microservices, the highest of any full-stack engineering team at Roblox. These services are essential to the operation of Roblox, forming the core connection between users and experiences.

Every day, millions of users engage with Roblox to create, explore, and connect in immersive 3D environments—all crafted by our diverse community of developers and creators.At Roblox, we are committed to building innovative tools and platforms that empower our community to turn their imaginative visions into reality. Our mission is to transform how individuals connect, regardless of their location or device. As we strive to connect a billion people with positivity and civility, we seek exceptional talent to join our journey.Joining Roblox means you will be instrumental in shaping the future of human interaction, tackling unique technical challenges at scale, and contributing to the creation of safer, more respectful shared experiences for everyone.Are you an experienced engineer with a strong commitment to reliability and scalability? We are on the lookout for outstanding Software Engineers to join our Reliability team at Roblox. In this crucial role, you will lead the advancement of our systems, ensuring they achieve the highest standards of performance, reliability, and efficiency. You will collaborate with cross-functional teams to build robust infrastructure that sustains our growth. If you have a proven track record in resolving complex technical challenges, we want to hear from you. Help us shape the future of our platform and deliver exceptional value to our users.At Roblox, we envision reaching 1 billion daily active users, and we believe this engineer will be vital in propelling us toward that ambitious goal.Your Responsibilities:Create software and libraries that enhance fault tolerance and resilience.Design and develop frameworks and tools for performance testing, chaos experimentation, and improving infrastructure resiliency.Develop and implement performance monitoring and observability services to proactively identify and address infrastructure issues and platform degradations.

Join Roblox, where millions of users engage daily in creating, exploring, and connecting within immersive 3D digital experiences crafted by our vibrant community of developers and creators.At Roblox, we are committed to building tools and a platform that empower our users to bring their wildest imaginations to life. Our vision is to transform the way people connect globally, from any device. We are on a quest to unite a billion individuals with positivity and respect, and we are searching for exceptional talent to join us on this journey.A career with Roblox means you will have the opportunity to influence the future of human interaction, tackle unique technical challenges at scale, and contribute to creating safe and respectful shared experiences for all.Why Safety?At Roblox, we aim to foster a billion connections rooted in optimism and civility. Our Safety organization is dedicated to establishing civil immersive online communities by proactively identifying, eliminating, and preventing harmful content and behaviors while ensuring robust account security. We adapt to regulatory changes and market growth through a wide array of technological solutions, including machine learning, automation, and scalable distributed systems. Collaborating closely with product teams, we utilize these resources to uncover new opportunities, influence product strategy, and build safety solutions that positively impact our community.Why Creator Trust?The Creator Trust team is prioritizing creator safety and trust as a key product focus. Our mission is to deliver a consistent, equitable, and transparent safety experience, empowering creators to develop successful experiences and marketplace assets without the challenges of unclear systems. We also support creators in safeguarding and managing their intellectual property rights across our platform. If you are passionate about empowering creators and tackling complex platform challenges, then the Creator Trust team is where you can make a significant impact.You Will:...

Join Roblox, where millions of users engage in immersive 3D experiences crafted by our dynamic community of developers and creators each day.At Roblox, we are dedicated to providing the tools and platform that enable our community to manifest their imaginative visions into reality. Our goal is to transform how people connect globally, across various devices. We are on a quest to unite a billion individuals with positivity and respect, and we need exceptional talent to help us achieve this mission.A career with Roblox allows you to influence the future of human interaction, tackle unique technical challenges at scale, and contribute to creating safer, more respectful shared experiences for all.What You’ll Do:As a Senior Software Engineer on our Avatar Identity engineering team, you will design and implement experiences on Roblox that enhance the building and customization of player avatars. These avatars are central to every player's journey in Roblox, and your work will shape a novel customization approach for millions of users daily.Your Responsibilities:Develop innovative user-facing experiences on Roblox that empower players to customize their avatars in fresh and exciting ways.Enhance the Roblox app (Luau/React) by adding new features and expanding the game APIs used by third-party developers for avatar customization (C++).Actively contribute to the team’s roadmap and strategic direction.Work collaboratively with engineers and cross-functional partners (product, design, art) within the Avatar and Marketplace teams.