About the job
Join our dynamic Influencer Marketing team at The Beauty Tech Group as an Influencer Marketing Assistant focused on driving our growth in European markets. In this pivotal role, you will aid in the execution of influencer campaigns across various platforms, collaborating with influencers of all sizes to enhance brand awareness, boost traffic, and contribute significantly to sales growth.
Working closely with the Influencer Marketing Manager and our expanded team, you will assist in executing influencer partnerships in key EU markets. This hands-on position offers you the chance to thrive in a fast-paced, results-oriented beauty tech environment, merging creativity with data-driven strategies.
Your Key Responsibilities:
- Assist with the complete execution of influencer campaigns across EU markets, from outreach and briefing to content approval and reporting.
- Identify and cultivate relationships with influencers, agencies, and content creators in vital EU regions, including Germany, France, Spain, and Italy.
- Help manage influencer partnerships, ensuring timely campaign delivery aligned with brand goals.
- Support the negotiation of commercial partnerships for cost-effective and performance-oriented collaborations.
- Collaborate with internal teams to coordinate campaign activities, product launches, and significant events.
- Monitor the performance of influencer campaigns by tracking KPIs such as traffic, engagement, conversions, and sales.
- Provide insights and recommendations to optimize campaign performance and guide future initiatives.
- Stay informed about market trends, cultural differences, and emerging influencers across EU territories.
- Assist in executing campaigns on multiple platforms, including Instagram, TikTok, and YouTube, tailoring content for each channel.
- Contribute to identifying opportunities for process improvements and enhancing campaign efficiency.
