About the job
Hogarth is the premier Global Content Production Company, part of the esteemed WPP network. We collaborate with half of the world’s top 100 brands, including industry giants such as Coca-Cola, Ford, Rolex, Nestlé, Mondelez, and Dyson. Our expansive experience across diverse sectors empowers us to provide unparalleled content solutions that are engaging, relevant, and measurable across all media channels - both established and emerging. With a multitude of channels at our disposal, the demand for rapid delivery and the push for mass personalization, brands require innovative solutions. Our global team of over 7,500 skilled craft and technology experts combines creativity, production, and innovation to assist clients in navigating the dynamic landscape of today’s content experience.
WPP is the creative transformation company dedicated to leveraging creativity for a better future for our people, planet, clients, and communities. Being part of WPP means joining a global network of over 100,000 talented individuals committed to delivering extraordinary work for our clients. Operating in more than 100 countries, with corporate headquarters in New York, London, and Singapore, WPP stands as a leader in marketing services, boasting deep AI, data, and technology capabilities alongside unrivaled creative talent. Our clientele includes many of the largest companies and advertisers worldwide, encompassing around 300 of the Fortune Global 500. Our success is rooted in our people; we are devoted to cultivating a culture of creativity, inclusion, and continuous learning, attracting and developing the brightest talent while providing exciting career opportunities for growth.
Responsibilities
· Execute campaigns:
· Develop and maintain responsive HTML5/CSS/JS banners, animations (e.g., CSS/GSAP), and modular templates for Dynamic Creative Optimization (DCO).
· Implement dynamic variables, rules, and feeds (CSV/JSON/XML/Sheets) for scalable personalization.
· Prepare publication packages: naming conventions, packaging, tags, clickTags, and polite loading.
· Upload/traffic creatives and dynamics on DCO/ad serving platforms according to client stack.
· Collaboration and operations:
· Work with ACP, PM, AM, and media agency teams to implement addressable strategies with clear technical requirements.
· Support the definition of technical workflows for new accounts (staging environments, repositories, approval flows).
· Estimate effort/timing and highlight technical risks/limitations.

