Qualifications
Key ResponsibilitiesServe as the connector between ideation, production, and publishing of short-form content.Transform initial ideas into structured, shoot-ready scripts with compelling hooks and narratives.Oversee the entire content pipeline to guarantee consistent and timely delivery.Collaborate closely with videographers, editors, and marketing teams for seamless execution.Monitor viral trends across social media platforms and integrate insights into content strategy.Enhance content performance by refining hooks, pacing, and audience retention strategies.Manage shoot logistics and post-production processes to ensure quality and efficiency.Identify and address bottlenecks in the production workflow proactively.Align content with brand objectives and performance indicators.Blend creative thinking with practical execution to deliver impactful content consistently.What Makes You a Great Fit1-3 years of experience in content creation, production, or creative strategy.Strong grasp of short-form content formats including Reels, Shorts, and digital advertisements.Demonstrated ability to craft engaging scripts with high audience retention.In-depth knowledge of digital trends, internet culture, and audience behaviors.Practical mindset with the capability to execute ideas promptly and effectively.Excellent organizational skills to juggle multiple projects simultaneously.Exceptional communication and collaboration skills across various teams.Able to thrive in fast-paced environments and adapt to evolving priorities.Strong storytelling abilities, with a focus on pacing and visual engagement.Basic understanding of video production or editing is a plus.Familiarity with performance-driven content and Meta ads is advantageous.Proactive problem-solver with a focus on execution and outcomes.
About the job
Join Weekday-1's dynamic team and shape the future of content creation!
Salary range: Rs 400,000 - Rs 700,000 (i.e., INR 4-7 LPA)
This is an exciting opportunity for a passionate Creative Strategist / Production Associate focused on short-form content development from concept through to publication. You will play a pivotal role in our content production pipeline, transforming creative ideas into engaging videos for platforms such as Reels, Shorts, and advertisements. We seek an innovative thinker who is adept at execution—someone who knows how to create captivating content and ensure it reaches audiences effectively. This role is ideal for those who thrive in a fast-paced setting, love experimenting with content styles, and are enthusiastic about storytelling, audience engagement, and the latest digital trends.