Qualifications
What You’ll Do:Formulate and implement Bankrate's external communications strategy in line with brand and business objectives.Develop key messaging frameworks, narratives, and media messages grounded in financial expertise and market trends.Enhance Bankrate’s standing as a trusted source in personal finance and fintech.Establish and maintain relationships with leading reporters, editors, producers, and industry analysts.Achieve earned media coverage across various platforms including TV, digital, print, podcasts, and events.Lead both proactive and reactive PR initiatives, including crisis response, data storytelling, and reputation management.Incorporate thought leadership into broader brand campaigns and editorial projects.Guide, mentor, and expand a team of communications specialists in production editing, PR strategy, media operations, and content communications.Collaborate with design, video, and editorial teams for cohesive and brand-consistent execution across channels.Monitor industry trends and competitor activities to refine strategy and uncover new opportunities.
About the job
As the Director of Communications, you will spearhead Bankrate’s external communications strategy, enhancing our visibility across financial media, consumer news, and the wider fintech sector. You will oversee daily PR strategies, media relations, thought leadership programs, and external messaging, ensuring Bankrate is recognized as a reliable and authoritative voice in personal finance.
In this role, you will lead and nurture a diverse communications team focused on PR strategy, media operations, content creation, and production editing. Collaborating closely with brand, editorial, legal, and executive teams, you will ensure a unified narrative, robust spokesperson performance, and impactful earned media coverage. This highly collaborative and visible role is tailored for a strategic and hands-on communications leader who thrives in dynamic, news-driven environments.
*This position is open to remote or hybrid candidates (preference for East Coast), with hybrid opportunities centered around our New York, NY or Charlotte area offices. Candidates must be available to work Eastern Standard Time hours.
About Sage Home Loans
Red Ventures is a pioneering company that leverages technology and data to drive consumer engagement across various industries, including finance, health, and home services. Our commitment to providing valuable insights and fostering a transparent financial landscape empowers consumers to make informed decisions.