About the job
About the Role
We are seeking a talented Founding Sales Manager to be a crucial part of our team, dedicated to introducing Finto to businesses throughout the DACH region. As a member of the founding go-to-market team, your contributions will be instrumental in defining our sales strategies, target clientele, and growth trajectory.
Collaborating closely with our CEO, you will establish our sales processes from the ground up—crafting every aspect from the initial outreach to securing signed contracts. This is a unique opportunity where you will not inherit an existing pipeline; instead, you will be responsible for building one from scratch. Your discussions with CFOs and finance leaders will directly inform our product development and strategic direction, engaging with real clients in real scenarios.
Our headquarters are situated in Munich, with a strong connection to San Francisco through Y Combinator.
Your Responsibilities
- Take ownership of the entire sales cycle: prospecting, qualification, demonstrations, negotiations, and closing deals.
- Develop an outbound pipeline from the ground up—identify, research, and engage with target accounts.
- Conduct discovery calls and product demonstrations alongside the founders, gaining in-depth product knowledge before leading these independently.
- Refine and enhance our outbound playbook: messaging, sequencing, channel strategy, and ideal customer profile (ICP) refinement.
- Utilize HubSpot to manage deals—ensure a clean CRM, accurate pipeline, and honest forecasts.
- Engage directly with prospects' finance teams and CFOs to understand their challenges and integrate Finto into their operational workflows.
- Provide valuable product and market insights back to the team based on your interactions with prospects.
- Contribute to shaping our go-to-market strategy as we transition from founder-led sales to a scalable model.
What We’re Looking For
- 2–5 years of B2B SaaS sales experience, preferably targeting finance or operations departments.
- Experience with cold outreach; comfortable using various channels such as phone, email, LinkedIn, and in-person visits.
- Fluency in German at a native level, as our customers are CFOs and finance leaders within German Mittelstand companies. You need to communicate effectively with them.
- Strong command of English for internal communications.
- Background in an early-stage startup or the adaptability to succeed without predefined scripts or extensive support.
- Structured and disciplined in pipeline management while being flexible enough to adapt when required.
- A genuine interest in the inner workings of finance operations; a background in accounting is not necessary but a desire to learn is essential.
- Proficiency with AI tools to enhance your effectiveness; we develop AI solutions for finance teams and expect the same innovative approach from our team members.

