About the job
Join PASHA Holding as the Lead for Public Relations and Communications and take the helm in shaping our communication strategies. In this role, you will:
- Develop Comprehensive Communication Strategies: Craft and implement internal and group-wide communication strategies to ensure effective messaging, promote unity, cultivate a positive organizational culture, and enhance awareness of our strategic values, including our employer brand narrative.
- Manage External Communications: Design and execute external communication strategies for our regions of operation, focusing on brand identity, positioning, reputation management, and stakeholder engagement.
- Oversee International Communications: Tailor PASHA Group narratives for foreign stakeholders to enhance brand perception through strategic media presence, conferences, and partnerships.
- Drive Sustainability Communication: Develop and implement a robust communication strategy centered on sustainability, positioning PASHA Group as a leader in ESG-related matters.
- Provide Advisory Services: Offer expert consultation to PASHA Group companies on communication-related matters and support top management in addressing communication challenges.
- Crisis Communication Management: Strategically manage internal and external crisis communications to safeguard our reputation, along with overseeing the communication infrastructure within PASHA Group.

