About the job
About Fractional AI
At Fractional AI, we specialize in developing tailored generative AI software designed to revolutionize business operations.
Every C-suite executive is striving to connect theoretical AI to practical implementation. We bridge this divide with top-notch engineering expertise and custom end-to-end AI solutions (check out our case studies for further insights).
We are a profitable and rapidly growing company dedicated to tackling the most daunting challenges in applied AI.
About the Role
As our inaugural marketing hire, you will play a pivotal role in shaping how the world perceives Fractional AI.
Your primary objective will be to establish Fractional AI as the leading authority in applied AI for customers, developers, and the wider market, while systematically building scalable, AI-driven marketing frameworks from the ground up.
Key Responsibilities:
Brand and Positioning: Define and implement the vision for how Fractional AI is perceived by customers, developers, and the marketplace.
Market Education: Facilitate workshops, roundtables, and events to empower enterprises and Private Equity firms in understanding and effectively utilizing AI.
Content Leadership: Create high-quality, timely content (e.g., white papers, newsletters, developer blogs, and social media posts) that aligns with emerging AI trends and highlights Fractional's unique perspective.
Developer Community Engagement: Cultivate a technical audience around our initiatives. Generate content, organize events, and initiate discussions that resonate with developers.
AI-Driven Marketing: Design and manage scalable, AI-enhanced marketing workflows for content creation, distribution, and analytics.
Market Intelligence: Monitor AI advancements and transform them into insights that influence Fractional's branding and service offerings.
Qualifications:
Developer-Focused Marketing Experience: You have a background at the intersection of engineering and marketing, preferably in Developer Relations, technical marketing, or a community role. You excel at building trust with developers and articulating technical value effectively.

