Experience: A minimum of 5 years in marketing, branding, or advertising.Education: Bachelor's degree in Marketing, Communications, Business, or a related field.Communication: Outstanding storytelling and writing capabilities. Proficiency in both Arabic and English is essential.Leadership: Demonstrated ability to manage a team and collaborate effectively across departments, including Sales, Product, and Compliance.
About the job
Establish and uphold brand guidelines across all platforms, ensuring our visual identity and tone of voice are consistently professional.
Develop and implement strategies for social media platforms including Instagram, Facebook, LinkedIn, and TikTok, prioritizing community growth, engagement, and customer education.
Manage comprehensive planning and execution of events, product launches, and community activations, both in-person and virtual.
Supervise the creation of high-quality marketing assets, including videos, graphics, and written content. Cultivate relationships with external agencies and internal design teams.
Design and execute cohesive marketing campaigns aimed at driving user acquisition and enhancing brand visibility.
Stay informed on fintech trends, competitor activities, and consumer behavior to ensure our brand remains a leader in the industry.
Generate weekly and monthly marketing reports for the executive team, showcasing key performance indicators (KPIs) such as customer acquisition cost (CAC), engagement rates, and return on investment (ROI).
Translate raw data into actionable insights, identifying market trends and shifts in user behavior to guide strategic business decisions.
Oversee and report on the marketing budget, ensuring effective allocation across both digital and traditional channels to maximize impact.
About ZainCash
ZainCash is a leading fintech company dedicated to transforming the financial landscape in Iraq. We are committed to delivering innovative solutions that enhance customer experience and drive financial inclusion.
This job posting is no longer active and is not accepting applications.
Experience: A minimum of 5 years in marketing, branding, or advertising.Education: Bachelor's degree in Marketing, Communications, Business, or a related field.Communication: Outstanding storytelling and writing capabilities. Proficiency in both Arabic and English is essential.Leadership: Demonstrated ability to manage a team and collaborate effectively across departments, including Sales, Product, and Compliance.
About the job
Establish and uphold brand guidelines across all platforms, ensuring our visual identity and tone of voice are consistently professional.
Develop and implement strategies for social media platforms including Instagram, Facebook, LinkedIn, and TikTok, prioritizing community growth, engagement, and customer education.
Manage comprehensive planning and execution of events, product launches, and community activations, both in-person and virtual.
Supervise the creation of high-quality marketing assets, including videos, graphics, and written content. Cultivate relationships with external agencies and internal design teams.
Design and execute cohesive marketing campaigns aimed at driving user acquisition and enhancing brand visibility.
Stay informed on fintech trends, competitor activities, and consumer behavior to ensure our brand remains a leader in the industry.
Generate weekly and monthly marketing reports for the executive team, showcasing key performance indicators (KPIs) such as customer acquisition cost (CAC), engagement rates, and return on investment (ROI).
Translate raw data into actionable insights, identifying market trends and shifts in user behavior to guide strategic business decisions.
Oversee and report on the marketing budget, ensuring effective allocation across both digital and traditional channels to maximize impact.
About ZainCash
ZainCash is a leading fintech company dedicated to transforming the financial landscape in Iraq. We are committed to delivering innovative solutions that enhance customer experience and drive financial inclusion.