About the job
Join Lynx Financial Crime Tech as a Marketing Technology Specialist!
Are you looking to make a significant impact in the world of financial technology? At Lynx Financial Crime Tech S.A., we are a cutting-edge AI software company dedicated to identifying and predicting behavioral patterns. Our expert team, with deep roots in both finance and academia, creates and implements state-of-the-art, self-learning AI technologies. Our platform excels in low-latency transaction processing technologies and can be utilized both on-site and in the cloud.
We prioritize VISION, AGILITY, and SPEED to deliver exceptional customer experiences, establishing lasting and trusted relationships with leading financial institutions, fintechs, and commercial enterprises worldwide. We foster a strong risk culture and expect all team members to proactively and responsibly manage risks.
Lynx is proud to be an equal opportunity organization, embracing diversity across gender identity, culture, and disability. Our mission is to help more individuals and businesses thrive.
Your Role:
As a Marketing Technology Specialist, you will play a pivotal role in designing, building, and evolving our digital, technological, and data ecosystems from the ground up. You will be instrumental in translating business needs into systems, automations, and dashboards that accurately measure the impact of marketing on revenue. We seek someone who is proficient with platforms and possesses a business analytics mindset to structure databases, ensure proper tool integration, and develop actionable reporting.
Key Responsibilities:
- Manage and evolve the MarTech ecosystem: Oversee and continuously optimize HubSpot (marketing automation) and Salesforce (CRM), ensuring alignment between marketing and sales.
- Web and CMS (WordPress + Gutenberg): Provide technical and functional management of websites, small integrations, technical improvements, and ongoing optimization.
- SEO, SEM, and GEO: Design and implement organic strategies and campaigns...

