Qualifications
ResponsibilitiesClarify complex product features by articulating a clear market perspective, identifying target audiences, competitive advantages, and key differentiators.Manage product launches systematically, defining success criteria and coordinating readiness across various teams to ensure seamless execution.Enhance the effectiveness of customer-facing teams by providing them with persuasive communication strategies, addressing objections, and delivering relevant competitive insights.Maintain a keen awareness of customer needs and market trends, anchoring our messaging in factual insights and demonstrable value.Evaluate the impact of our messaging and product launches by linking them to measurable outcomes in sales pipeline, customer activation, and retention.Foster collaboration and alignment across product, sales, and marketing teams by proactively identifying risks and managing trade-offs.QualificationsA minimum of 5 years in product marketing, ideally within a fast-paced tech environment where you have spearheaded comprehensive product launches.Demonstrated ability to distill complex technical information into clear, impactful narratives that resonate with executives, sales teams, and partners.Strong understanding of traditional marketing principles, coupled with a willingness to innovate.Exceptional storytelling capabilities, underpinned by data, with the skill to convey product value succinctly and substantiate it with evidence.Comfortable working in a fast-paced, ambiguous environment while delivering clarity and direction.
About the job
At Perplexity, we are at the forefront of transforming how organizations achieve their goals. We are on the lookout for a dynamic Product Marketing Manager to become an integral part of our team, acting as the key connection between our innovative products and their market influence. In this role, you will craft compelling narratives that elevate the perception of our offerings, stimulating customer engagement and driving sustainable growth.
If you possess a knack for simplifying complexity, excel at turning uncertainty into a clear vision, and aspire to create a robust marketing framework that treats product launches as an ongoing strategy rather than isolated events, then this opportunity is tailored for you.