About the job
About the Role
As a Sales Advisor at H&M, you will play a pivotal role in delivering outstanding customer service. Your responsibilities will include warmly welcoming customers, guiding them throughout the store, and actively promoting our extensive product range. Utilizing your fashion knowledge, you will equip customers with the insights they need for an exceptional shopping experience. You will also assist in garment restocking, presentation, and maintaining a clean and organized sales floor, collaborating closely with your team to ensure a superior customer experience.
A Day in the Life
At H&M, every day brings new challenges and opportunities. Your typical day may involve:
- Providing top-notch customer service, welcoming and guiding customers through the store and online experience, ensuring they feel supported.
- Engaging with customers to foster conversations and enhance their shopping experience.
- Highlighting our latest fashion trends, stories, and products throughout the store.
- Effectively promoting and assisting customers in purchasing our products.
- Actively encouraging the use of our Customer Loyalty App (Hello Member) and sustainability initiatives.
- Representing yourself and the H&M brand positively in all customer interactions.
- Collaborating with store management to achieve sales targets through commercial and operational actions.
Fashion & Trend Awareness
- Stay informed about the latest fashion trends, styles, brands, competitors, and influencers.
- Utilize your fashion expertise to provide customers with relevant product information.
Team Development
- Share your service and operational knowledge with colleagues.
- Follow all procedures, routines, and legal requirements within the store.
- Engage in constructive feedback with colleagues to foster a supportive working environment.
- Participate in onboarding and training relevant to your role and future career development.
Retail Operations & Visual Execution
- Manage the complete garment cycle from unpacking to steaming and ensuring proper care.
- Operate fitting rooms and checkout areas according to best practices.
- Contribute to maintaining a tidy sales floor and stockroom.
- Assist in garment presentation and maintain attractive merchandise displays to highlight current trends.

