About the job
About the Role
As a Sales Advisor at H&M, you will play a vital role in delivering exceptional customer service. Your main responsibilities will include warmly welcoming customers, guiding them through our store, and actively promoting our products. Utilizing your fashion expertise, you will provide customers with all necessary information to enhance their shopping experience. Additionally, you will assist in garment replenishment and care, maintain the visual presentation of the sales floor, and collaborate with your team to uphold a clean and organized environment.
A Day in the Life
No two days at H&M are alike, yet you can expect to undertake the following key responsibilities:
Customer Sales & Profit
- Deliver outstanding customer service by welcoming and guiding shoppers throughout the store and providing support where needed.
- Engage with customers to foster meaningful connections and ensure a memorable shopping experience.
- Provide insights on current fashion trends, stories, and products available in-store.
- Effectively promote and sell our fashionable collections to customers.
- Encourage customers to join our Customer Loyalty App (Hello Member) and participate in our sustainability initiatives.
- Represent the H&M brand positively in all customer interactions.
- Collaborate with the store management to implement commercial strategies aimed at achieving sales targets.
Fashion & Trend Awareness
- Stay informed about the latest fashion trends, styles, brands, and competitors to share valuable insights with customers.
- Utilize your fashion knowledge to enhance customer interactions.
Team & Development
- Share your expertise in customer service, fashion, and store operations with your colleagues.
- Adhere to all store procedures, routines, and legal guidelines.
- Engage in feedback sessions with colleagues to promote learning and development.
- Participate in onboarding processes and training sessions relevant to your role and future growth.
Retail Operations/Visual & Commercial Execution
- Manage the complete garment cycle from unpacking to steaming, ensuring excellent garment care.
- Operate fitting rooms and checkout areas in accordance with best practices.
- Contribute to maintaining a tidy sales floor and stockroom.
- Assist in creating attractive merchandise displays that clearly showcase trends and stories.

