About the job
COMPANY OVERVIEW
KKR is a prominent global investment firm specializing in alternative asset management and offering comprehensive capital markets and insurance solutions. With a steadfast commitment to generating attractive investment returns through a disciplined approach, KKR employs top-tier talent while fostering growth within its portfolio companies and the communities they serve. The firm sponsors investment funds that focus on private equity, credit, and real assets, and collaborates with strategic partners managing hedge funds. Additionally, KKR’s insurance subsidiaries provide retirement, life, and reinsurance products managed by Global Atlantic Financial Group. References to KKR’s investments may encompass activities by its sponsored funds and insurance subsidiaries.
We are in search of a dynamic and results-driven Associate specializing in performance and growth marketing, with a focus on search, content strategy, and conversion optimization to propel scalable digital growth. This pivotal role will spearhead acquisition efforts across both paid and organic search while enhancing KKR’s presence in cutting-edge AI-driven discovery platforms.
The ideal candidate will collaborate closely with teams in Marketing, Content, Web Product, and Analytics to design and implement strategies that encompass SEO, paid search, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO). This role requires optimizing the complete digital funnel from search visibility to conversion, utilizing data analytics, experimentation, and advanced AI-enabled technologies.
We seek a strategic thinker with a hands-on approach, exceptional analytical skills, and a profound understanding of search ecosystems, alongside a forward-looking perspective on the transformative impact of AI on digital discovery and user engagement.