Qualifications
Responsibilities:Design, optimize, and implement Exotec's digital marketing strategy across various paid and owned channels, including Paid Search, Paid Social, Display, Email, and Web.Develop and enforce effective SEO and GEO strategies, with active oversight of our digital marketing agency.Manage and optimize Exotec's website daily to enhance user engagement and support lead generation.Craft strategic briefs and collaborate with the marketing team to create compelling ad copy, visuals, and landing pages for all digital campaigns.Measure and report on the performance of digital marketing initiatives, aligning with defined ROI and KPIs.Conduct regular digital benchmarks against key competitors to identify areas for improvement in our digital strategies.Oversee relationships with contracted agencies and internal teams to ensure successful campaign execution.Work alongside finance staff to adhere to budgetary constraints.Requirements:5-7 years of hands-on experience in digital marketing.Proven experience in managing SEO/SEM, email, social media, and display advertising campaigns.Proficiency in Google Analytics, Tag Manager, and Optimize.Familiarity with Salesforce and other marketing tools.
About the job
Join Exotec, a pioneering leader in advanced automation solutions, dedicated to optimizing warehouse performance for global brands. Our innovative approach merges sophisticated mechanical design, robust software, and extensive logistics expertise to tackle our clients' most challenging issues.
At Exotec, you'll play a vital role in shaping systems that are integral to daily warehouse operations. Collaborate with a team of passionate professionals who foster knowledge sharing, encourage creative thinking, and promote a diverse, respectful environment with over 1,000 ExoPeople worldwide.
Your contributions will transition from concept to tangible products, making a meaningful impact on our clients' operations. Experience a workplace where collaboration, excellence, and a commitment to innovation drive our future.
About Exotec
Exotec is at the forefront of automation technology, delivering innovative solutions that empower warehouse teams and enhance operational efficiency. Our commitment to excellence and collaboration fosters a workplace where creativity thrives, and diversity is celebrated.