About the job
At Via, we are dedicated to revolutionizing public transportation by creating systems that enhance accessibility to jobs, healthcare, and education. Our innovative platform acts as the technological backbone for contemporary transit networks, transforming outdated and fragmented public transportation systems into smart, data-driven digital networks. With hundreds of agency partners across more than 30 countries, Via stands at the forefront as the premier transportation technology and service provider for governmental entities.
As a Senior Marketing Technology Engineer, you will play a pivotal role as both a strategic and technical leader within our marketing technology ecosystem. This position carries significant impact, as our marketing team interacts with diverse audiences: from B2G stakeholders (thousands of transit decision-makers) to B2C services (hundreds), investors (Via is publicly traded), and our internal team of over 1,000 colleagues. This hands-on role focuses on operational and strategic initiatives that translate marketing objectives into actionable outcomes, including the design, development, measurement, scaling, and optimization of systems that drive Via’s marketing initiatives.

