About the job
About WPP Media
WPP is a creative transformation company that harnesses the power of creativity to foster better futures for our people, planet, clients, and communities. Discover more at wpp.com.
WPP Media forms WPP’s global media collective. In a world where media is omnipresent, we unify the best platforms, people, and partners to unveil boundless growth opportunities. For additional information, visit wppmedia.com.
About Mindshare: A Leading WPP Media Brand
Mindshare is dedicated to delivering Good Growth for its clients. As "Growth Architects," we drive growth that benefits all stakeholders — fostering a better environment for people, the planet, and business — by employing media with purpose. This strategy engenders deeper connections with consumers, enhances brand trust, and yields superior results for all involved.
Role Summary and Impact
The Senior Media Executive will spearhead the development and execution of cutting-edge digital media strategies aimed at amplifying the client’s online presence, boosting engagement, and fulfilling marketing objectives, ultimately driving substantial growth and brand recognition for our clients. This position is perfect for an individual with a minimum of one year of experience in digital media, eager to embrace greater responsibilities, manage projects, and participate in strategic planning.
- Formulate and implement holistic digital media strategies to align with marketing goals and elevate brand visibility.
- Examine market trends and user data to guide strategy and facilitate data-driven decision-making.
- Design, execute, and manage digital campaigns across diverse channels, including social media, email marketing, and digital advertising.
- Oversee the complete lifecycle of digital media campaigns from inception to execution, including budget oversight and performance analysis.
- Plan and execute paid digital advertising initiatives, encompassing PPC, display ads, and social media promotions.
- Apply SEO best practices to improve organic search standings and manage SEM campaigns to enhance traffic and conversions.
- Monitor, analyze, and compile reports on key performance indicators (KPIs) for all digital media endeavors.
- Offer insights and recommendations based on performance metrics to enhance campaign efficiency and ROI.

