About the job
Join us as a Senior Platform Marketing Manager, where you will spearhead initiatives that foster significant growth within our advised business segment.
This pivotal position demands a clear sense of accountability regarding how our platform offerings stand out, compete, and excel in the adviser marketplace.
You will take charge of the platform marketing strategy across Investcentre, Touch, and Custody Solutions, refining their positioning and messaging to resonate with advisers and paraplanners.
Your primary objective will be to create and implement impactful marketing strategies that effectively influence adviser behavior and drive measurable outcomes, including flows, retention, and overall platform growth.
You will be responsible for ensuring that marketing initiatives are directly linked to net flows and revenue generation across adviser firms.
This role sits at the core of our advised business, merging platform knowledge, commercial acumen, and cutting-edge marketing practices. Collaborating closely with Sales and Product teams, you will devise campaigns that capture advisers’ attention and prompt action.
As the marketing lead in strategic platform discussions, you will leverage insights and performance metrics to guide commercial priorities and enhance proposition development.
This is an engaging, hands-on role for a driven individual eager to take ownership, gain commercial visibility, and experience the fulfillment of contributing to tangible business success.

