About the job
Your Role
You will play a key role at Unity as we transform the landscape of searchability in the era of artificial intelligence. As our Senior Technical SEO Specialist, you will spearhead an extensive technical audit across Unity’s diverse digital platforms.
Your mission is to ensure Unity is the ultimate authority for creators, whether they navigate conventional search engines or AI-enhanced discovery tools. This audit is not merely standardized; you will explore the intricate business logic of our various web platforms to uncover significant optimization opportunities.
Your focus will be to strengthen our technical foundation, enhance accessibility for both users and AI agents, and ensure our most valuable resources are optimally positioned for visibility across the web.
Responsibilities
- Conduct a thorough technical health audit of our global web presence, identifying complex issues related to crawling, indexing, and rendering at an enterprise level.
- Optimize site architecture and structured data to enhance discoverability by AI and LLMs, ensuring our technical content is accurately parsed, indexed, and cited.
- Assess technical debt based on business impact, translating findings into a strategic roadmap that aligns SEO best practices with the goals of various business units.
- Investigate the unique characteristics of our platforms—from e-commerce to high-volume technical documentation—to deliver customized, impactful recommendations.
- Collaborate with Engineering and Product teams to advocate for necessary technical enhancements, transforming complex SEO requirements into actionable development tasks.

