About the job
Embark on a transformative journey with Extreme Reach!
At Extreme Reach, we are dedicated to revolutionizing the way the world creates, connects, and experiences advertising. As the foremost leader in creative operations, we empower brands and agencies to bring their visions to life and deliver them seamlessly across all screens. Our cutting-edge technology and services fuel creativity across the marketing and entertainment sectors, and you can be a vital part of this movement!
At Extreme Reach, you'll thrive in a dynamic, collaborative atmosphere where your ideas are catalysts for change. We celebrate innovation at every level, encouraging our teams to take bold steps, challenge the status quo, and explore new horizons. Your insights, talents, and aspirations will be valued here—Extreme Reach is the place to develop, learn, and flourish.
Are you ready to make a significant impact? If you are passionate about technology, adept at solving intricate challenges, and eager to join a team that is reshaping the landscape, Extreme Reach is your destination. Together, let’s shape the future!
About the Role
The Vice President of Product - Metadata Strategy is a senior leadership position responsible for defining the vision, strategy, and execution of our global content identification ecosystem. This leader will oversee product definition, governance strategies, and innovations surrounding content identifiers—acting as the universal “code” that facilitates content tracking and the relationships of AI-generated variants. These identifiers and their associated metadata are crucial for interoperability and monetization throughout the advertising landscape.
Key Responsibilities
- Lead the creation of quarterly and yearly product roadmaps, ensuring alignment with strategic objectives while effectively addressing customer needs.
- Work closely with Creative, Marketing, Sales, and related teams to swiftly conceptualize, test, and launch innovative product offerings and enhancements.
- Build strong partnerships with team members and external collaborators to foster cross-functional synergy and prioritize initiatives that align with shared goals.
- Articulate a comprehensive long-term vision and strategy, engaging key stakeholders to translate these into actionable plans.
- Leverage insights into our brand, business landscape, and product strategy to inform decision-making across the organization.
- Establish metrics that provide clarity on successful product launches.
- Engage regularly with senior management to address critical issues and opportunities, both internally and externally.
- Develop solid relationships with stakeholders and partners within and beyond our brand's online teams to foster alignment and garner support for common objectives.

