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Overseas Advertising Optimization Manager

Moomoo Technologies Inc.shenzhen, Guangdong Sheng, China
On-site Full-time

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Experience Level

Experience

Qualifications

Job Requirements:1. A minimum of 3 years of experience in growth marketing, with proficiency in English or Japanese preferred.2. Demonstrated experience in managing and optimizing ads on Google, Facebook, TikTok, and X platforms; familiarity with app advertising is advantageous.3. Strong analytical capabilities with a proven ability to extract insights from complex data sets.4. Exceptional communication skills and a knack for cross-team collaboration and problem-solving.5. Comprehensive understanding of the overseas online advertising landscape is highly desirable.6. A background in finance or investment will be considered a plus.

About the job

Job Description:

1. Oversee the acquisition and performance marketing of the moomoo app in international markets, managing keyword advertising such as ASA/SEM and display ads across platforms including ASA/UAC, Meta, TikTok, and Twitter.

2. Analyze the target market's investor demographics to develop strategic advertising plans tailored to specific products and markets.

3. Utilize data-driven methodologies to optimize advertising performance, providing multi-dimensional analyses of campaign effectiveness to inform future acquisition strategies.

4. Proficiently conduct A/B testing, iterating on results to derive actionable insights that will guide subsequent business initiatives.

5. Stay attuned to overseas trends and the psychology of target user groups, adjusting advertising strategies accordingly.

About Moomoo Technologies Inc.

Moomoo Technologies Inc. is a leading financial technology company dedicated to empowering investors through innovative solutions and a user-friendly trading platform. Our mission is to provide comprehensive financial services that cater to the needs of global investors, enhancing their trading experience and expertise.

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