About the job
Key Responsibilities:
Go-to-Market Strategy & Execution
- Lead and execute the MOSK Go-to-Market (GTM) strategy, encompassing product packaging, pricing, positioning, and competitive differentiation, in close collaboration with the marketing and sales teams.
- Create comprehensive field enablement materials, including value propositions, pitch decks, product briefs, customer roadmaps, and competitive battlecards.
- Work alongside the sales team to facilitate strategic customer engagements, serving as a product expert during key interactions, executive briefings, and technical validations.
Market Engagement & Thought Leadership
- Represent the product externally by participating in webinars, industry events, analyst briefings, and customer advisory boards.
- Define the ideal customer profile (ICP), identify valuable use cases, and develop sales playbooks for various sales motions (direct and channel).
- Gather insights from early adopters and key accounts to influence product positioning and roadmap priorities.
Product Strategy & Roadmap
- Establish and maintain a compelling product vision and roadmap.
- Analyze customer needs and market trends to inform strategic investment areas.
- Collaborate with engineering to ensure that technical feasibility aligns with market demands.
