About the job
We are on the lookout for a highly skilled Affiliate Manager with a specialized focus on TikTok Shop (TTS) Affiliates to lead and enhance our affiliate growth initiatives. This role demands extensive, hands-on expertise with the TikTok Shop Affiliate backend tool and a demonstrated track record of recruiting, managing, and optimizing affiliate partnerships on a large scale.
This position goes beyond typical influencer outreach; while engaging with creators is a component of the role, the primary emphasis is on operational excellence within the TikTok Shop, comprehensive system knowledge, and performance-driven execution. The ideal candidate will have direct experience within a TikTok Shop ecosystem that operates at significant GMV levels, enabling them to take full ownership of the affiliate channel from start to finish.
Initially, this role will concentrate on TTS platform affiliates, with plans to broaden the scope to include off-platform affiliate recruitment targeting creators, publishers, and strategic partners.
Key Responsibilities
- Oversee, optimize, and expand TikTok Shop affiliate partnerships utilizing the TikTok Shop Affiliate backend tool.
- Attract, onboard, and nurture new affiliates to drive revenue escalation and consistent performance.
- Cultivate strong relationships with affiliates and creators, ensuring engagement, support, and long-term loyalty.
- Monitor and assess affiliate performance, delivering actionable insights and optimization reports.
- Propel affiliate program growth through sampling expansion, increasing monthly sampling volume.
- Establish and manage affiliate automation tools (including bots and workflow automation) to enhance scaling and execution.
- Collaborate with Marketing, Product, and Operations teams to align affiliate campaigns with overarching brand objectives.
- Broaden the affiliate program beyond TikTok Shop to encompass off-platform creators, publishers, and partner ecosystems.
- Remain informed about TikTok Shop trends, competitive activities, and best practices in affiliate marketing.
