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Experience Level
Experience
Qualifications
To succeed in this role, you should possess:A degree in Marketing, Business, or a related field. Proven experience in a similar analytical role, preferably within the retail sector. Strong proficiency in data analysis tools and techniques. Excellent communication skills to convey insights effectively. Ability to work collaboratively in a fast-paced environment.
About the job
Primark seeks a Senior Analyst - Marketing Insights to help shape data-driven marketing strategies. The position centers on analyzing market trends, understanding consumer behavior, and reviewing campaign outcomes to guide decisions and drive stronger business results.
Key responsibilities
Collaborate with teams throughout the company to interpret marketing data and present actionable insights.
Monitor changes in the market and shifts in consumer preferences to inform marketing plans.
Assess the effectiveness of marketing campaigns and communicate findings to support future initiatives.
Location
The role is based in Reading or London.
About Primark
Primark is a leading retail company known for providing high-quality fashion at affordable prices. With a commitment to sustainability and innovation, we continuously strive to enhance the shopping experience for our customers. Join us and be part of a dynamic team that values creativity and growth.
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