Senior Brand & Visual Designer

XDS BicyclesLos Angeles HQ

On-site Full-time

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Experience Level

Senior

Qualifications

Key ResponsibilitiesBrand & Marketing DesignDirect the creative vision and execution of marketing assets, including advertisements, campaign visuals, web and social media content, catalogs, posters, app designs, merchandising, and trade show graphics. Establish visual systems that resonate across various platforms.

About the job

Over 8 million bicycles produced yearly
More than 300,000 carbon frames manufactured annually
Holds 300+ international patents for carbon and aluminum technologies
Fully vertically integrated operations
Launching a premium brand in the U. S. for the first time

Details at https://xds.co/. Factory tour: https://www.youtube.com/watch?v=06SheO5XFsY

Role overview

The Senior Brand & Visual Designer will be the first in this role at XDS USA’s Los Angeles headquarters. This position focuses on building and expressing the XDS and X-LAB brands across all touchpoints, including marketing campaigns, product imagery, printed materials, packaging, and dealer environments.

The designer will help define how riders, dealers, and the cycling community experience XDS, whether through digital ads, bike boxes, race-day displays, or retail setups. The role offers the chance to shape the visual identity of a global brand as it establishes itself in the U. S. market.

What you will do

Create brand visuals and assets for marketing, product launches, and retail environments
Develop packaging and printed collateral that reflect the XDS and X-LAB brands
Collaborate closely with an international creative team
Ensure brand consistency across every channel and customer touchpoint

What we’re looking for

Expertise in brand and visual design
Experience producing work across digital, print, packaging, and in-person environments
Ability to collaborate with global teams
Strong creative vision and attention to detail

About XDS Bicycles

XDS Bicycles is a premier global bicycle manufacturer, distinguished as the leading producer of carbon-fiber bicycle frames. With a commitment to innovation and quality, we aim to redefine the cycling experience in the U. S. market through our X-LAB range of high-performance bicycles.

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