About the job
Senior Marketing & Growth Strategy Lead
Job Overview
Our UK-based client is entering an exciting growth phase and is on the lookout for a Senior Marketing & Growth Strategy Lead to define and take ownership of their long-term marketing vision. This strategic role is crafted to provide clarity, commercial insight, and scalable growth strategies once daily social media operations are firmly established.
The ideal candidate is a seasoned marketer with a passion for startup or scale-up environments, proficient in building marketing teams pragmatically, and able to balance ambitious goals with budgetary constraints. You will collaborate closely with leadership and execution teams to ensure marketing initiatives directly contribute to product launches, revenue enhancement, and overarching business goals.
Key Responsibilities
- Establish and own the comprehensive marketing and growth strategy that aligns with business objectives and product launches.
- Create clear, actionable marketing roadmaps suitable for execution by junior and mid-level marketers.
- Set marketing priorities, channels, and KPIs with a strong emphasis on ROI and sustainable growth.
- Offer strategic oversight across branding, digital marketing, content creation, and campaign planning.
- Engage in close collaboration with founders and key stakeholders to synchronize marketing efforts with commercial goals.
- Develop, mentor, and lead the marketing team as the business experiences growth.
- Analyze performance metrics, optimize spending, and ensure marketing investments yield measurable results.
- Future-proof the marketing operations by implementing scalable systems, processes, and frameworks that support growth.
