Qualifications
What to Expect?
Leadership in Personalization & Experimentation
Oversee the comprehensive design of personalization and experimentation programs, which includes:
Audience and segmentation strategies based on behavioral, contextual, and first-party data
Experience decisioning models that prioritize relevance, performance, and governance
Experimentation frameworks (A/B, multivariate, holdouts) with well-defined hypotheses and success metrics
Formulate scalable personalization strategies, including:
Safeguards against over-personalization, bias, and negative user experience
Strategies for global, multi-brand, or multi-region deployments
Considerations on targeting precision, latency, and operational complexity
Establish measurement frameworks that link:
User behavior → decisioning logic → exposure → business outcomes
Serve as a domain authority on personalization and experimentation during customer interactions, guiding both technical and non-technical stakeholders through best practices, limitations, and tradeoffs.
Technical Solution Architecture & Hands-On Implementation
Design and execute end-to-end personalization...
About the job
About the Opportunity
Join Contentful’s Professional Services team as a Senior Personalization Solution Architect, where your extensive expertise in personalization and experimentation will be a game-changer. This role is tailored for a hands-on practitioner who has successfully built, operated, and scaled personalization programs in live environments. You will possess the technical skills necessary to implement these initiatives in modern, composable architectures.
This is not a typical Solution Architect position; it demands a depth of knowledge and experience in audience strategy, decision-making, experimentation, and metrics. Your ability to design and deliver top-tier technical implementations using Contentful Personalization is crucial for success.
Collaborate closely with customer engineering, product, and marketing teams to architect and execute sophisticated personalization and experimentation solutions. As a vital liaison between customers and Contentful’s Product and Engineering teams, you will play a key role in mitigating implementation risks, speeding up value realization, and enhancing feedback loops into product development, particularly for complex personalization scenarios.
About Contentful
Contentful is a leading content management platform that empowers businesses to deliver dynamic and personalized digital experiences. By leveraging a composable architecture, we help organizations scale their content operations and enhance user engagement through innovative solutions.