Website and Optimization Manager

Title: Landing Page Optimization and Experimentation ManagerLocation: Hybrid – 3 days per week in our London office near Tower HillPosition: Permanent About PetLabCo….PetLabCo. is the leading direct-to-consumer provider of pet supplements, boasting a remarkable 9-figure revenue and experiencing rapid growth with ambitious global expansion plans. With over 5 million satisfied dogs and a devoted community of pet owners, we are committed to enhancing the lives of pets through our innovative products. Our vibrant team thrives in a fast-paced, customer-centric environment where high performers are recognized and rewarded, making it the perfect place for driven animal lovers eager to advance their careers. A Day In The Life…In our dynamic environment, curiosity, initiative, and a proactive spirit are highly valued. If you relish a variety of tasks, enjoy taking ownership, and aspire to make a significant impact, you’ll fit seamlessly into our pack. Reporting to the Head of Product and Optimization, you will collaborate closely with our Director of Creative Strategy, Media Buying, and Head of Copywriting to develop and implement high-performing landing page strategies, utilizing a test-and-learn methodology to continuously enhance results.Your role will involve improving efficiency across our technology stack, teams, and workflows, ensuring that ideas transition swiftly from insight to execution. A key focus will be on creating and perpetually refining landing experiences that resonate with our website visitors, emphasizing copy and content relevance. Much of your work will support paid media channels, necessitating a strong grasp of the full end-to-end user journey.No two days will be alike. From identifying opportunities within performance data to launching new experiments and delivering impactful landing pages, you will play a crucial role in driving growth. This position integrates creativity, problem-solving, analytical thinking, data storytelling, project management, and effective communication, allowing you to learn quickly, test new concepts, and witness the direct results of your efforts. Your daily responsibilities will include… Continuously monitoring and analyzing growth metrics and campaign performance, transforming data into actionable insights and innovative ideas that unlock new optimization opportunities.Engaging deeply with the strategic processes of our media buying and PPC teams, collaborating closely to launch high-quality landing pages that align with campaigns, respond swiftly to changing marketing demands, and deliver engaging user experiences.Leading multiple landing page initiatives from concept through to launch, ensuring quality and alignment with overall objectives.

About Allica BankAllica Bank is the UK's most rapidly expanding financial technology firm, dedicated to serving established SMEs—a crucial yet neglected segment in the fintech landscape. We aim to empower these businesses, which form the backbone of local economies, accounting for over a third of the economic output.Department OverviewOur Growth department plays a pivotal role at Allica, strategically positioned at the crossroads of marketing, product development, sales, and data analytics. This team is tasked with driving sustainable customer acquisition, engagement, and retention, ensuring our banking solutions effectively target and resonate with SMEs at critical junctures. We approach growth through a dual lens of science and art, leveraging commercial strategy along with in-depth customer insights.Role OverviewAs the Senior Manager of Conversion Rate Optimization & Experimentation, you will take full ownership of Allica's landing page ecosystem and conversion initiatives from end-to-end. This role is highly hands-on; you will analyze funnel data, develop clear hypotheses, and execute solutions directly—building and deploying landing pages, forms, calculators, and multi-step workflows within HubSpot CMS. You will harness AI tools like Claude and ChatGPT to enhance workflow efficiency. A strong commercial focus is paramount; you will measure your success not just by conversion rates but by tracking lead quality and downstream sales outcomes.Key ResponsibilitiesDevelop and manage a prioritized roadmap for conversion rate optimization and experimentation across Allica's primary customer acquisition channels, ensuring alignment with commercial objectives.Identify and analyze conversion bottlenecks pertaining to messaging, user experience, form design, trust signals, and page structure using analytics tools such as GA4, Heap, and HubSpot.Create structured experiments with defined hypotheses and measurement frameworks to drive continuous improvement in conversion performance.

Senior Data Scientist - ExperimentationBecome a pivotal part of our journey to revolutionize how people shop and dine, with a focus on impact, innovation, and growth. Our Analytics team is central to Deliveroo, enabling informed decision-making across product, commercial, and operational aspects through rigorous experimentation, causal inference, and advanced machine learning techniques.We nurture a vibrant Analytics community, featuring guest lectures, study groups, mentorship programs, and a comprehensive technical review process.Our data scientists come from diverse backgrounds but share a commitment to excellence.We are on the lookout for a Senior Data Scientist to join our London team, with a hybrid work model requiring 3 days in the office. In this capacity, you will empower high-quality, human-led decision-making to maximize our impact.Your ResponsibilitiesAs a Senior Data Scientist at Deliveroo, your primary objective will be to optimize business impact within one of our product domains. A significant aspect of your role will involve designing, executing, and interpreting experiments, along with utilizing causal inference to inform product decisions in complex real-world environments.You will delve deeper than merely answering whether a feature was successful; your focus will be on uncovering the genuine impact, understanding the reasons behind the outcomes, and how results can be applied across various users, markets, and timelines.Here’s a glimpse into your day-to-day activities:Strategic Insights through Experimentation: Spearheading the design of both straightforward and intricate experiments, proactively translating insights into strategic initiatives.Expertise in Causal Inference: Employing sophisticated techniques to assess long-term and varied treatment effects.Deriving Trustworthy Conclusions: Navigating settings with selection bias or imperfect randomization.Generating In-depth Product Insights: Identifying fundamental factors influencing experiment performance, understanding why features thrive, and how results can be generalized across different users, markets, and timelines.Utilizing insights from previous experiments to enhance future decision-making.Your QualificationsProven experience in designing, implementing, and interpreting A/B experiments within production environments.Robust understanding of causal inference concepts.Capacity to apply statistical reasoning to complex real-world product challenges.

WHO ARE WECognism is the premier provider of B2B data and sales intelligence across Europe. Our innovative platform helps ambitious companies of all sizes to efficiently discover, connect, and engage with qualified decision-makers, ultimately accelerating their sales processes and closing more deals. Headquartered in London, with a global presence, Cognism's trusted contact data and contextual signals empower thousands of revenue teams to eliminate the guesswork from their prospecting efforts.OUR WORK MODEL:Hybrid: This position requires working from our London office three days a week, with the flexibility to work remotely on other days.THE ROLE:We are seeking a Website & Conversion Optimization Manager to take ownership of enhancing Cognism's website performance as a key driver of pipeline and revenue. The website serves as a vital touchpoint for buyers to discover Cognism, understand our offerings, and convert into opportunities. In this role, you will concentrate on optimizing the site’s effectiveness through improvements in user experience, landing page optimization, and continuous experimentation.You will collaborate closely with the Demand Generation, Product Marketing, Paid Media, and Content teams to ensure that the website aligns with ongoing campaigns, clearly conveys our value proposition, and facilitates a seamless user journey from the first visit to conversion.We are looking for an individual who is naturally curious and highly customer-focused, with a passion for analyzing user behavior and driving impactful changes.

Why Choose PlayStation?At PlayStation, we pride ourselves on being not just the Best Place to Play, but also the Best Place to Work. As a recognized global leader in entertainment, we create the PlayStation family of products and services, including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, and acclaimed titles from PlayStation Studios.We are committed to fostering an inclusive environment that empowers our employees and celebrates diversity. We invite individuals with a passion for innovation, technology, and play to explore our open positions and join our expanding global team.PlayStation is part of Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.As a Lead Data Scientist, you will spearhead innovation in experimentation and causal inference, influencing the future of decision-making and product innovation at SIE. You will champion cutting-edge research in experimentation methodologies and mentor fellow team members. Your role will focus on enhancing our experimentation strategy, nurturing a culture of curiosity and rigor, and supporting cross-functional teams in delivering player-centered experiences through data-driven decisions.

About EucalyptusOur mission is to make good health last a lifetime. With over 1 billion individuals globally living with obesity, we aim to tackle preventable chronic conditions and enhance long-term care.Eucalyptus is the driving force behind Juniper, one of the largest weight-management programs worldwide. We integrate GLP-1 medication with personalized nutrition, movement support, and clinician-led care from a diverse team of prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research indicates that our combined clinical and behavioral approach enables patients to achieve significantly greater weight loss during their treatment with Juniper, yielding results four times more effective.Our Growth Story:130% year-over-year revenue growth and a 90% reduction in cash burn, with over $100M raised from notable investors including BOND, NewView, Blackbird, and Airtree.Successfully supported over 350,000 patients facing obesity across our five markets.Received prestigious NICE endorsement to provide services to the NHS.Customized our offerings for thousands of patients in Germany and Japan.Drive Frontend Innovation and Shape Patient ExperiencesAt Eucalyptus, our goal is to simplify, secure, and enhance healthcare accessibility. Patients often encounter challenges navigating care, which is why our Growth squad is dedicated to creating impactful frontend web experiences that drive critical metrics such as retention, engagement, and conversions while enhancing the overall patient journey.Your contributions will be pivotal in experimenting with the frontend platform, designing and testing features that directly affect patient engagement with our services. This role presents an exciting opportunity to innovate and influence the future of healthcare delivery.

Join our dynamic team at ATIA Holding as we seek passionate bloggers, Facebook page administrators, and Marketing Managers. Your role will be to engage and connect with targeted virtual communities, fostering deep customer relationships and driving website traffic for our platform, www.usa-inside.com. With a strategic approach to social media marketing, your efforts will contribute to increased revenue and enhanced customer engagement.This position focuses on rapidly boosting our website's visitor count, leveraging all facets of social media marketing to achieve outstanding results.

Join Datadog as a Senior Customer Data Scientist, where you will collaborate closely with clients to design, implement, and scale impactful experimentation programs. This position is perfect for an individual with extensive expertise in applied experimentation, who excels in customer-facing roles and is driven by achieving measurable business results. You will assist clients in experiment design, metric formulation, and data validation, empowering them to establish reliable, data-driven experimental practices. By working collaboratively with Sales, Product, and Engineering teams, you will play a pivotal role in fostering customer success and enhancing product offerings.At Datadog, we value our office culture, the relationships we forge, and the creativity we inspire. We embrace a hybrid work environment to ensure our team members achieve a work-life balance that suits their needs.

Join Contentful as an Optimization Strategist (f/m/d) and play a pivotal role in driving our optimization initiatives. You will work collaboratively with cross-functional teams to enhance our product offerings and ensure that we meet the evolving needs of our clients. Your expertise in data analysis and strategic optimization will be essential in identifying areas of improvement and implementing effective solutions that contribute to our growth and success.

Join PA Consulting as a Managing Consultant specializing in Process Optimization within the Financial Services sector. In this dynamic role, you will lead transformational projects that enhance operational efficiency and drive strategic improvements for our clients. Your expertise will be pivotal in identifying areas for enhancement, developing innovative solutions, and implementing best practices across various financial services.

At Cision, we are dedicated to empowering every individual to make a significant impact. Your voice is valued, your ideas are appreciated, and your unique perspective drives our collective success. Being part of our global team means thriving in an environment that promotes curiosity, collaboration, and innovation, all while contributing meaningfully to the brands we elevate. Join us in shaping the future of communication and fostering authentic connections that matter. Whether you’re addressing complex challenges or spearheading bold innovations, your growth is our success, and together we’ll create the conversations of tomorrow. Empower your impact at Cision. Be seen, be understood, be you. Job SummaryThe Conversion Rate Optimization Manager will independently oversee the full range of the experimentation lifecycle, from research and hypothesis development to test design, execution, and post-test analysis across various digital properties. This role acts as a subject matter expert in optimization strategies, promotes data-driven decision-making, and enhances digital performance through systematic experimentation frameworks.Essential Duties & Responsibilities• Spearhead the design, implementation, and analysis of A/B and multivariate tests across digital platforms to enhance conversion rates, engagement, and user experience.• Conduct both quantitative and qualitative research to pinpoint optimization opportunities and prioritize impactful experimentation initiatives.• Formulate structured test hypotheses and convert insights into clear, actionable experiment briefs.• Collaborate cross-functionally with marketing, product, design, engineering, and analytics teams to execute experiments and implement successful variants.• Analyze test results employing robust statistical methods and communicate findings, insights, and recommendations to relevant stakeholders.• Uphold experimentation governance, documentation standards, and optimization best practices to ensure consistency and scalability.• Mentor and provide informal guidance to junior team members, fostering skill development within the function.• Undertake additional duties and responsibilities as necessary to support business objectives.

Why Choose PlayStation?At PlayStation, we pride ourselves on being not only the premier destination for gaming but also an exceptional workplace. As a recognized leader in global entertainment, we are at the forefront of innovation, delivering the PlayStation family of products and services, which includes PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, and a collection of acclaimed software titles from PlayStation Studios.We are committed to fostering an inclusive environment that empowers our employees and embraces diversity. We warmly welcome individuals who are passionate and curious about technology, innovation, and play to explore our available positions and join our expanding global team.The PlayStation brand is a proud part of Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.Role Overview - 12m FTC (Maternity Cover)The Global Marketing, Sales, and Business Operations (GMSBO) division unites a global team dedicated to engaging gamers with PlayStation’s remarkable intellectual properties. With a presence in various countries, we understand the significance of balancing local relevance with a global perspective. Our collaborative efforts across marketing, Direct to Consumer channels, partners, and services aim to deliver the best PlayStation experience to diverse markets worldwide.Within GMSBO, the Executive Portfolio Management Office (EPMO) plays a crucial role in supporting strategic initiatives to ensure cohesive action and execution. Our focus areas include goal tracking, organizational alignment, knowledge management, and process improvement. We coordinate and manage project plans related to product market introductions, enhancing processes for alignment and efficiency.The Process Optimization team within the EPMO is actively seeking a skilled team manager (Contracted) for maternity cover. This role requires expertise in deep process analysis and change management to drive significant and sustainable transformations within complex business and system environments.

Join WildBrain as a Project Manager to lead our Royalty System Optimization initiative. This 12-month fixed-term contract role will involve collaborating with cross-functional teams to streamline processes and enhance system efficiency. Your expertise will be crucial in driving project success, ensuring timely delivery, and maintaining high standards of quality.

Join Frasers Group as the Head of Digital Optimization, where you will lead the charge in enhancing our digital presence and performance. In this pivotal role, you will develop and implement innovative digital strategies that drive customer engagement and conversion rates. Your expertise will be critical in analyzing data and translating insights into actionable improvements across our digital platforms.

Job Title: Transaction Monitoring System Optimization Consultant (Contract)Location: London, UKContract Duration: 3 monthsStart Date: ASAPDay Rate: CompetitiveAbout the Role: We are looking for a skilled technofunctional consultant to collaborate with a prominent financial services firm on a 3-month contract. The main objective of this role is to enhance and optimize the organization's transaction monitoring system to ensure maximum efficiency, accuracy, and compliance with regulatory standards.Key Responsibilities:Analyze and optimize transaction monitoring system rules, thresholds, and parameters.Refine detection models to mitigate false positives while ensuring compliance with regulations.Work in synergy with technical teams and business stakeholders to implement improvements.Offer recommendations for sustained system performance monitoring and enhancement.Document modifications, testing outcomes, and facilitate knowledge transfer to internal teams.Qualifications:Proven experience in transaction monitoring system tuning and optimization within the financial services sector.Strong comprehension of thresholds, alerts, and transaction monitoring rules.Technofunctional experience – adept at connecting technical teams and business users.Exceptional problem-solving skills with the ability to work autonomously under tight deadlines.Excellent communication skills and a keen attention to detail.Why Join Us: This position presents a fantastic opportunity to significantly impact a financial institution's monitoring capabilities. You'll thrive in a dynamic environment with an immediate start and a competitive day rate.

Position: Web Optimization Analyst / SEO SpecialistDuration: 6 monthsLocation: LondonThe client is seeking a skilled technical resource with substantial hands-on experience in web optimization. In this role, you will conduct a thorough technical audit of the client's products, identifying critical issues and optimization challenges. You will be responsible for developing a comprehensive implementation plan to address these issues, providing clear, actionable steps for resolution. You will either implement the solutions directly or collaborate closely with the client’s engineering team to ensure effective execution. Additionally, you will monitor and evaluate the results of web optimization initiatives, converting insights into actionable strategies for continuous improvement.This position is primarily focused on enhancing website performance. An ideal candidate will possess a deep understanding of web optimization best practices, experience with SQL, and proficiency in Google Analytics, alongside a foundational knowledge of web development and strong communication skills.

Join Spotify as a Lead in User Growth Optimization, where you will play a vital role in enhancing our conversion optimization strategy. In this position, you will be responsible for implementing existing optimization initiatives and crafting innovative conversion strategies and hypotheses. Reporting directly to the User Growth Optimization Director within the Growth team, you will concentrate on boosting subscriptions, minimizing churn, and maximizing lifetime value.Become part of the world's fastest-growing online subscription service in a high-impact role that allows you to significantly influence Spotify's success by driving accelerated subscriber growth.

We are seeking a skilled Technical Web Optimization Analyst to join our team in London. This role is pivotal in enhancing our clients' online presence through meticulous web optimization strategies.Key Responsibilities:Conduct thorough technical audits of client products to identify and address key optimization issues.Develop detailed implementation plans with actionable steps to resolve identified issues.Collaborate with the client's engineering team to implement solutions effectively.Monitor and analyze results from web optimization efforts, translating insights into further actionable strategies.This position primarily emphasizes website optimization, requiring a candidate with a solid foundation in web optimization best practices.

Role overview PA Consulting Group is hiring a Principal Consultant focused on Operations and Cost Optimization. This position is based in London. What you will do Work with client teams to improve operational efficiency and identify cost-saving opportunities. Collaborate across functions to spot areas for process improvement and help organizations reach their strategic objectives. The role centers on delivering measurable results in operational performance and cost management.