Paid Media Strategist

Wordbank is looking for a Paid Media Strategist to join the team in central London. This is a six-month, full-time contract working with leading entertainment brands, including Hasbro and Sony. Role Overview This position focuses on driving attention and engagement in the streaming and entertainment sector. The Paid Media Strategist acts as both a cultural expert and a strategic leader, connecting advanced programming with strong customer experiences to grow TVOD and FAST viewership. The role combines campaign strategy, digital account development, and entrepreneurial thinking to support the expansion of Wordbank’s digital services for streaming over the next year. Expect to draw on deep experience in streaming and entertainment campaigns, blending analytical skills with hands-on execution. The strategist goes beyond campaign management, shaping and refining strategies while communicating proactively and making decisive calls. A strong track record, sound judgment, and comfort with technology are essential as Wordbank prepares digital marketing services for the future. This contract is based in the heart of London’s entertainment sector, with work taking place onsite at the central office. Key Responsibilities Account & Partner Management: Design and implement global paid account strategies, taking full ownership of a client portfolio. Build and maintain strong client partnerships, translate complex paid media landscapes into clear narratives, and lead client reviews with strategic insights. Proactively spot risks and identify opportunities for growth that align with both client and Wordbank objectives. Target: Achieve a 4.5+ CSAT score. Paid Media Strategy & Execution: Develop and execute international, multi-channel paid media and social advertising strategies. Own the strategic direction and performance ROI for clients, leading and optimizing significant paid media campaigns across platforms such as Meta, TikTok, Reddit, YouTube, Amazon Ads, and CTV placements. The client base is approximately 75% media and entertainment, 25% cross-industry. Promote automation and ongoing workflow improvements to boost efficiency. Target: Ensure client ROI and meet SLA metrics.

SEON stands at the forefront of fraud prevention and AML compliance, empowering thousands of businesses globally to combat fraud, mitigate risks, and safeguard their revenue streams. Leveraging over 900 real-time, first-party data signals, SEON enhances customer profiles, identifies suspicious activities, and streamlines compliance processes—all from a single platform. Our solutions deliver richer data insights, more flexible analysis, and quicker realization of value than any competitor in the market. We take pride in having helped businesses reduce fraud by 95% and achieve an astonishing 32x return on investment. Our rapid growth is fueled by partnerships with some of the world's most dynamic digital brands, including Revolut, Wise, and Bilt.The RoleWe are on the lookout for a seasoned Senior Paid Media Strategist to spearhead and expand our paid search and social media strategies across platforms like Google and LinkedIn. This pivotal role places you in direct charge of driving a qualified pipeline and fostering revenue growth through performance marketing initiatives. You will be granted the freedom to experiment, optimize, and innovate in collaboration with our agency to ensure our paid media strategies align seamlessly with our business objectives.This position is perfect for a data-driven revenue marketer who thrives on accountability, enjoys testing new ideas, and is eager to tackle the challenge of scaling SEON's performance.Key ResponsibilitiesPaid Media Strategy & ExecutionLead and implement the comprehensive paid media strategy in conjunction with our agency, ensuring it aligns with our Marketing Go-To-Market plans. Your proactive nature and curiosity will be key.Performance Ownership & AccountabilityTake full responsibility for performance metrics, including pipeline contributions and revenue targets. Continuously focus on maximizing efficiency, scaling initiatives, and identifying growth avenues.Account Structure & OptimizationOversee keyword strategies, account structures, bidding strategies, and budget management. Drive ongoing optimization efforts to enhance performance and ROI across all paid media channels.Experimentation & TestingDesign and implement experiments targeting landing pages, audiences, and ad messaging. Utilize data-driven insights to inform decisions, recognize trends, and amplify successful strategies.Competitive AnalysisCollaborate with our Product Marketing Management team to create assets that bolster our competitor displacement campaigns, including keyword analysis, landing page development, and highly relevant advertisements.Full-Funnel Performance AnalysisEvaluate performance metrics across the entire sales funnel, optimizing towards Sales Qualified Leads (SQLs), opportunities, and revenue outcomes.

At Directive Consulting, we are dedicated to delivering exceptional performance marketing solutions tailored for SaaS and Tech companies. Our unique Customer Generation methodology prioritizes Sales Qualified Leads (SQLs) and customers over traditional metrics such as Marketing Qualified Leads (MQLs). We offer a diverse range of services, including Paid Media, SEO, Performance Creative, and Video, all aimed at crafting comprehensive digital marketing strategies that consistently help our clients achieve their SQL goals.We are always on the lookout for innovative professionals who are passionate about enhancing search visibility, creating engaging content, and providing value to various audiences.As our company continues to expand, we seek forward-thinking individuals who excel in dynamic environments, have a keen interest in analytics and storytelling, and are eager to make a significant impact in B2B tech and SaaS marketing.If you're excited about exploring future opportunities with a team that values creativity, strategic thinking, and measurable outcomes, we would love to hear from you!This position reports directly to the Associate Director and plays a vital role within the Paid Media team. The Paid Media Strategist will collaborate closely with our enterprise clients, leading communication efforts, formulating tailored strategies, and implementing Paid Media deliverables. In this role, you will gain valuable experience in developing high-impact Paid Media strategies for enterprise-level SaaS businesses.

At Directive Consulting, we specialize in performance marketing tailored for SaaS and technology enterprises. Our innovative Customer Generation methodology prioritizes SQLs and customer acquisition over traditional metrics like MQLs. Our comprehensive digital marketing strategies encompass Paid Media, SEO, Performance Creative, and Video, empowering our clients to consistently meet their SQL objectives.We are constantly on the lookout for talented professionals who can enhance search visibility, create engaging content, and provide exceptional value to diverse audiences.As we expand, we seek forward-thinking individuals who thrive in dynamic environments, are passionate about analytics and storytelling, and are eager to make a significant impact in the B2B tech and SaaS marketing landscape.If you are looking to explore future opportunities and join a team that prioritizes creativity, strategy, and measurable results, we would love to hear from you!This position reports to the Associate Director and plays a vital role within the Paid Media team. As an Account Strategist, you will collaborate with our enterprise clients, spearheading communication of results, crafting tailored strategies, and delivering Paid Media initiatives. This role offers a unique opportunity to develop high-impact Paid Media strategies for leading SaaS businesses.

Directive Consulting is a leading performance marketing agency specializing in SaaS and Tech companies. We have developed a unique marketing methodology called Customer Generation, which prioritizes Sales Qualified Leads (SQLs) and customers over traditional metrics like Marketing Qualified Leads (MQLs). Our services include Paid Media, SEO/Content, Conversion Rate Optimization (CRO), and Video marketing. We create tailored digital marketing strategies that empower our clients to consistently achieve their SQL targets.At Directive, we are committed to connecting with talented professionals who excel at enhancing search visibility, crafting engaging content, and providing exceptional value to audiences. As we continue to expand, we seek innovative individuals driven by analytics and storytelling who are excited to make an impact in the B2B tech and SaaS marketing landscape.In the role of Senior Account Strategist, you will play a vital client-facing role, managing day-to-day client deliverables, formulating and overseeing custom client strategies, and ensuring effective communication between clients and internal stakeholders regarding the execution of Paid Media initiatives. This position offers valuable experience in developing high-performing Paid Media strategies for enterprise SaaS businesses.

Vuori, Inc. seeks a Paid Media Lead for Europe to join the team in London. The position centers on managing digital marketing campaigns that help expand Vuori’s presence and audience across the European region. Key responsibilities Plan, launch, and optimize paid media campaigns tailored to European markets Track campaign performance, making adjustments to strategies to achieve growth goals Collaborate with teams throughout the business to ensure paid media efforts align with broader company objectives Location This role is based in London.

About WPP Media WPP Media is part of WPP, a global growth partner for leading brands. The company brings together talent, data, and collaborative partnerships, all connected through the WPP Open platform. WPP Media specializes in integrating media, data, and partnerships to deliver creative personalization at scale. With Open Intelligence, clients gain clear insight into the performance of their media investments. Learn more at wppmedia.com. Role Overview: Lead Paid Social Strategist This position sits within Openmind, a WPP division focused on transforming Nestlé’s media function across Europe. The team operates under a collaborative agency model, drawing on talent from across WPP. Data, technology, and AI are central to the approach, aiming to maximize the impact of Nestlé's media investments. The Lead Paid Social Strategist will guide the ZEUR account, working closely with category service teams to deliver strategic leadership in Paid Social. The role emphasizes strategic recommendations and consultancy, not campaign activation. Responsibilities span from shaping the social narrative within broader strategies to advising on the integration of Paid, Owned, and Earned media for comprehensive campaign support. Nestlé ZEUR values innovation in Paid Social and seeks leadership that stays current with social trends and developments. What You Will Do Act as the category expert in Paid Social for ZEUR, addressing varied client needs. Support regional digital leadership in evolving and improving paid social offerings. Assist category teams with social media inquiries and related initiatives.

Join GoHenry as the Director of Paid MediaAt GoHenry, we are at the forefront of financial education, designed by parents for families. After successfully establishing a strong presence in the UK, we have expanded our reach into Europe and the US through collaborations with PixPay and Acorns.Together, we empower over 6 million members across five countries with innovative tools for money management, engaging educational content, and a seamless experience that fosters financial well-being for children and their families.Our Mission: Empowering Financial LiteracyWe are seeking a seasoned Director of Paid Media to spearhead our UK Growth team, playing a pivotal role in driving subscriber growth at GoHenry.About the Role:Reporting directly to the global VP of Growth Marketing, you will lead the UK Growth team in executing efficient subscriber growth strategies through new customer acquisition, all while adhering to acceptable Customer Acquisition Cost (CAC) parameters.You will manage key channels for subscriber acquisition, significantly impacting GoHenry’s commercial success through Brand and Performance Paid Media, Affiliates, and Referrals.In this role, you will define and implement channel strategies, leveraging both in-house and agency resources. This includes continuous testing, experimentation, and optimization to refine our channel mix and improve performance. You will also be responsible for forecasting media budgets, assessing ROI, and delivering regular reports to GoHenry and Acorns.Your responsibilities will also extend to managing Media Effectiveness tools and collaborating with our internal Data team and external partners. Furthermore, you will work closely with the Integrated Marketing team to ensure alignment of media planning with creative requirements, as well as with our Website & App store lead to guarantee a seamless customer journey from advertising to subscription.Key Responsibilities:Develop and implement both short-term and long-term paid media strategies to achieve subscriber acquisition goals.Plan and execute campaigns while analyzing performance metrics to optimize advertising efforts.

Join Bluestatedigital as a Media Strategist and Buyer, where you'll play a crucial role in developing and executing innovative media strategies that drive impactful results for our clients. Your expertise in digital media buying will be invaluable as you collaborate with cross-functional teams to optimize campaigns and enhance brand visibility.

SMRS is a brand, culture, and communications agency with a global reach, based in Manchester. The team works to open up opportunities for individuals, ideas, and organizations, focusing on positive change. Creativity and collaboration shape every project, with a strong emphasis on diverse perspectives and new approaches. Social responsibility and sustainability are at the heart of the agency’s work, along with a genuine commitment to diversity and inclusion. Role overview The Paid Media Coordinator develops digital campaigns that connect with audiences and encourage action. This position involves close collaboration with clients and colleagues to deliver effective results for every campaign. What you will do Set up, manage, optimize, and analyze Paid Search and Performance Media campaigns Create and present detailed digital reports and campaign analyses Draft comprehensive proposals for new campaigns Prepare on-site tracking and ad tagging What matters here Taking ownership of projects and maintaining high standards Staying curious and looking for ways to learn and improve Proactively seeking to enhance processes Adapting to new challenges and contributing positively to the team This role is based in Manchester, England, United Kingdom.

Join bettercollective as we expand our Paid Social team! We are seeking a dynamic and data-driven Paid Social Lead to take charge of our company's growth strategy.In this pivotal role, you will identify new opportunities, build strong relationships with key stakeholders, and drive the achievement of our KPIs.Key Responsibilities:Lead and inspire our Paid Social team.Deliver regular reports and analyses to keep stakeholders informed of performance.Expand our Paid Social initiatives by exploring new markets while enhancing existing ones to effectively reach our target audience.Cultivate and maintain strong relationships with internal and external stakeholders.Communicate consistently with broader teams regarding updates on new funnels, markets, and marketing campaigns.Provide exceptional leadership and mentorship to foster a collaborative and high-performing team culture.Oversee the performance and professional development of your team members.What We Expect From You:Scale operations in established markets effectively.Identify and establish our presence in new geographic locations.Provide ongoing performance reporting and analysis to keep stakeholders updated.Collaborate with marketing teams to create and execute campaigns that align with business goals.Offer creative direction to ensure accurate and compelling promotion of our products and services.

About DataCampAt DataCamp, we are dedicated to enabling individuals and organizations to harness the power of data literacy. As a top-tier platform for data science and analytics education, we deliver captivating and interactive courses crafted by industry-leading experts. Our mission is to democratize data skills, empowering learners and businesses to excel in an increasingly data-centric world. With a thriving community of millions, we foster a supportive and dynamic environment where your career can flourish and your contributions can make a significant difference. Join us in our mission to transform data education!About YouWe are looking for innovative and driven individuals who resonate with our core values of data-driven decision-making, transparency, ownership, and a strong customer focus. You thrive in a fast-paced, high-achieving environment, fueled by the desire to create a meaningful impact. Your adaptability allows you to embrace change and navigate ambiguity with confidence. Your proactive approach and entrepreneurial mindset motivate you to go beyond mere targets, seeking to understand the underlying objectives and taking charge to propel our business forward. As a collaborative team member, you value openness and continuously pursue improvement and innovation. If this aligns with your aspirations, we invite you to apply!Responsibilities:Develop and oversee a comprehensive paid media strategy encompassing Paid Search, Paid Social, and Display to drive customer acquisition and revenue growth.Manage and optimize an annual budget exceeding $5 million, dynamically allocating resources across channels to maximize return on investment.Lead, mentor, and nurture a team of three Paid Media specialists, establishing clear objectives, conducting regular performance evaluations, and promoting hands-on skill enhancement.Create and implement AI-driven processes and creative optimization workflows to automate repetitive tasks and expedite insights.Establish robust measurement frameworks and dashboards to monitor key performance indicators, forecast outcomes, and report to leadership.Collaborate across departments, including Growth Engineering, Analytics, Content, and Creative teams, to align media campaigns with new product launches, pricing tests, and overarching marketing initiatives.Identify, test, and scale emerging platforms and audience segments, conducting rapid A/B tests to uncover new growth opportunities.

Role overview radiuslimited is hiring a Paid Media Executive in Crewe. This position focuses on building and running paid media campaigns that support brand growth and customer engagement. The role works closely with colleagues from different departments to fine-tune digital marketing efforts. What you will do Plan, launch, and manage paid media campaigns across digital channels Work with cross-functional teams to align campaign goals and messaging Use both creative and analytical approaches to improve campaign performance Help optimize strategies to support brand awareness and audience engagement

Role Overview Debenhams Group is hiring a Paid Media Executive based in Manchester. This role focuses on managing and improving paid media campaigns across digital platforms. The position sits within the marketing department and works closely with colleagues from different teams. What You Will Do Manage and optimize paid media campaigns to improve performance Collaborate with cross-functional teams to shape strategies Analyze campaign data and share insights Support alignment of paid media activity with broader business objectives What Helps You Succeed Strong analytical skills for campaign performance review Creative approach to digital marketing challenges Ability to work effectively with teams across the business

At Jellyfish, we harness the strength of diverse perspectives and inclusive teamwork. We are committed to fostering an environment where individuals thrive in collaborative settings and appreciate the unique contributions each team member makes.As a global digital marketing and transformation partner, Jellyfish combines technology enthusiasts, creative talents, and media and data specialists to empower our clients on their digital journey. Our dedication to embracing diverse viewpoints drives our innovation and strategies, challenging the status quo, redefining media activation, and crafting compelling narratives for our global clients and their audiences. Join us in creating a future where business growth and personal fulfillment coexist harmoniously.Job OverviewReporting directly to the CSO of Media, you will serve as the highest-ranking leader for the Paid Media division across the EMEA region. In this executive role, you will oversee the strategic direction, commercial viability, and operational excellence of our media activation products, including Search, Social, Programmatic, Retail Media, and emerging platforms.You will bridge the gap between global media strategy and regional execution, ensuring our EMEA hubs achieve world-class performance for our clients. Your emphasis will be on driving innovation through our platform partnerships (Google, Meta, Amazon, etc.), scaling our integrated

At Pipedrive, we recognize that exceptional people drive the creation of outstanding products. That's why our values are at the heart of our hiring process, and we strive to foster a culture that embodies these principles. Since our inception in 2010, Pipedrive has been dedicated to providing sales and marketing teams with intuitive, powerful tools designed to streamline their daily tasks. Today, our cloud-based solutions are relied upon by over 100,000 companies across 179 countries. We have evolved from a small five-person start-up to a thriving international organization with a team of over 850 professionals from more than 50 nationalities, distributed across ten offices in Europe and the US. In 2020, we proudly became the fifth unicorn from Estonia after securing a majority investment from Vista Equity Partners, a leading global investment firm focused on enterprise software.We are on the lookout for a Global Paid Social Lead who will be responsible for managing and scaling our paid social channels worldwide. In this pivotal role, you will transition from basic execution to overseeing comprehensive strategy, technical integration, and creative testing, enhancing Pipedrive’s social media presence.This position will place you at the crossroads of our Creative, Data Science, and MarTech teams. If you are a performance marketer who thrives on leveraging data, creativity, and collaboration, we want to hear from you!

Join our dynamic team at analogfolk as a Social Media Strategist, where you'll play a pivotal role in shaping our clients' online presence. In this exciting position, you will develop innovative social media strategies, create engaging content, and analyze performance metrics to drive brand awareness and engagement. Your creativity and analytical skills will be essential in crafting campaigns that resonate with diverse audiences.

Role Overview Montu UK is hiring a Paid Social Media Manager for a hybrid role. This position focuses on creating and running paid social campaigns that generate engagement and conversions. The Paid Social Media Manager works closely with other teams to keep campaigns on track and aligned with broader marketing objectives. What You Will Do Develop and implement paid social media strategies Monitor and optimize campaign performance Analyze results and report on key metrics Work with cross-functional teams to support marketing goals

Join Intercom as a Senior Social Media Strategist and lead our social media initiatives to engage and expand our audience. You will be responsible for crafting compelling content strategies, analyzing performance metrics, and collaborating with cross-functional teams to elevate our brand presence. If you are passionate about social media trends and have a proven track record in driving engagement, we want to hear from you!

Directive Consulting is a leading performance marketing agency specializing in SaaS and Tech companies. Our unique Customer Generation methodology prioritizes Sales Qualified Leads (SQLs) and customer acquisition over traditional metrics such as Marketing Qualified Leads (MQLs). We provide a full suite of services including Paid Media, SEO/Content, Conversion Rate Optimization (CRO), and Video marketing. Our comprehensive digital marketing strategies empower clients to consistently achieve their SQL targets.At Directive, we are committed to innovation and are always on the lookout for talented professionals who excel at enhancing search visibility, creating engaging content, and delivering exceptional value to their audiences.As we continue to expand, we seek forward-thinking individuals who thrive in dynamic environments, are passionate about analytics and storytelling, and are eager to make a significant impact in B2B tech and SaaS marketing.As a Paid Media Strategist, you will play a vital client-facing role, managing daily deliverables, crafting bespoke client strategies, and ensuring effective communication with both clients and internal teams regarding Paid Media initiatives. This position offers the chance to develop high-performing Paid Media strategies for enterprise-level SaaS businesses.