Position has been filled
TransPerfect logoTransPerfect logo

Content Marketing Lead

TransPerfectLondon, Greater London, United Kingdom
On-site Full-time
Position filled

Experience Level

Manager

Qualifications

To thrive in this role, candidates should possess:Proven experience in content marketing strategy and executionStrong writing and editing skills across various formats, including products and solutions collateral, SEO blogs, landing pages, and video scriptsExpertise in SEO principles and digital marketing analyticsExperience with content management systems and digital marketing toolsA collaborative mindset and the ability to work cross-functionallyStrong analytical skills to measure content performance and optimize strategies accordingly

About the role

TransPerfect is on the lookout for a Content Marketing Lead who will spearhead impactful marketing initiatives through a robust content strategy and its execution. This pivotal role aims to enhance brand awareness, generate leads, and build a sales pipeline across a varied global portfolio of solutions, sectors, and marketing teams.

The successful candidate will craft and implement a comprehensive content strategy that bolsters campaigns, product launches, vertical programs, and digital performance channels, particularly focusing on SEO, SEM, paid media, and PR/media syndication. Importantly, this position will contribute to the establishment of content marketing practices across the organization, developing frameworks, defining standards, and mentoring content creators across different product lines and geographical areas.

The ideal applicant will be both hands-on and strategic, with the ability to comprehend business requirements from multiple divisions and translate them into compelling content that drives measurable outcomes in lead generation, digital visibility, and sales funnel progression.

About TransPerfect

TransPerfect is a leading provider of language and technology solutions with a commitment to delivering quality services to clients worldwide. We pride ourselves on fostering a diverse and inclusive workplace that values innovation and collaboration.

Similar jobs

Browse all companies, explore by city & role, or SEO search pages.

Tailoring 0 resumes

We'll move completed jobs to Ready to Apply automatically.