About the job
Join Penske Media Corporation as the Director of EMEA Licensing
Penske Media Corporation (PMC), the esteemed parent company of renowned brands such as Rolling Stone, Variety, Billboard, The Hollywood Reporter, and SXSW, is actively seeking a skilled and driven Director/Senior Director of EMEA Licensing to become a vital part of our Corporate Business Development team in London. This pivotal role will focus on generating substantial licensing revenue for PMC across the EMEA region, engaging in strategic deal-making across various industries. The Director will collaborate closely with the Global VP/Head of International and essential brand stakeholders to negotiate partnerships from inception through to execution.
Key Responsibilities:
- Based in the UK, spearheading licensing strategies for key markets in Europe, the Middle East, and Africa (EMEA).
- Focus areas include Events, IP/Brand Extension, Branded Hospitality, Media, and beyond.
- Utilize strong relationships to identify, negotiate, and finalize new partnerships and business ventures for PMC.
- Conduct prospecting, lead development, deal negotiation, contract redlining with Legal, and senior-level partnership management.
- Coordinate with internal stakeholders across PMC Brands (including Executive Management, Sales, Marketing, Editorial) to foster support for new business initiatives and licensing opportunities.
- Success metrics include annual licensing revenue and net new business revenue.
- Stay informed on industry trends to uncover new growth opportunities.
- Represent PMC at industry events to scout for potential partnerships and business opportunities.
- Concentrate on developing large, strategic multi-year revenue programs rather than smaller, one-off deals.
- Renegotiate and extend existing content licensing agreements and other business development partnerships when necessary.
