About the job
At Foody, we are dedicated to connecting individuals with the finest online ordering options in their cities. Beyond just delivery, we strive to establish a robust brand presence and foster impactful collaborations that enrich the experiences of our users, partners, and the communities we support.
We are on the lookout for a dynamic Brand & Partnerships Team Leader to become an integral part of our Marketing team. In this pivotal role, you will help shape Foody's brand identity while cultivating and overseeing strategic B2B partnerships.
Your responsibilities will include:
Crafting and implementing comprehensive 360° brand and partnership initiatives, which encompass co-branded campaigns, on-platform visibility, promotional activities, and vendor collaborations that reflect both the Foody brand and our partners.
Assisting in the development and execution of Foody’s brand strategy, ensuring cohesive messaging across all campaigns, partnerships, and communication channels.
Serving as the primary liaison for key brand and B2B partners, nurturing robust, long-lasting relationships and managing collaborations from initial commercial discussions and negotiations to execution and performance reporting.
Identifying and developing new partnership opportunities across various sectors, including FMCG, Banking, Telecommunications, Retail, and Entertainment.
Translating partner goals and brand objectives into engaging, user-facing campaigns within the Foody ecosystem.
Collaborating closely with Marketing, Commercial, Sales, Product, Logistics, Operations, and Finance teams to ensure seamless planning and execution of initiatives.
Monitoring, analyzing, and reporting on brand and partnership performance, leveraging data-driven insights to enhance results and inform future initiatives.
Ensuring all brand collaborations align with Foody’s tone of voice, positioning, and commercial objectives.
Leading the Graphic Design team, overseeing the creative process, providing art direction, and ensuring all visual assets adhere to brand guidelines and campaign objectives.
Representing Foody in a professional manner during meetings, negotiations, and industry events.
