Senior Business Systems Analyst - Customer Data Platform & Marketing Automation

Overview At Esri, our commitment to our users drives everything we do! To ensure effective management of our relationships and data, we invite you to join our corporate marketing team as a Senior Business Systems Analyst. In this pivotal role, you will focus on supporting our Customer Data Platform (CDP) and Marketing Automation Platform (MAP), ensuring that…

Overview Are you a passionate and detail-oriented software engineer eager to create innovative software solutions, design engaging user interfaces, and collaborate with clients and partners for success? If you're excited about developing a powerful cloud-oriented platform and contributing to modern web, desktop, and mobile applications, we invite you to join us at Esri. As a vital member of our software development team, you'll play a key role in crafting the next generation of products for the ArcGIS platform! Responsibilities Conduct thorough research and analysis of customer requests, industry standards, and specifications to determine requirements and translate them into effective software designs. Collaborate daily with developers to: Ensure focused development goals are maintained. Coordinate technical and design solutions for features and functions. Document comprehensive software functions within the product matrix. Create public-facing samples and usage patterns for new functions. Establish and execute robust test workflows, including the creation and upkeep of test harnesses. Consolidate software functionality, features, and capacity into effective product documentation. Evaluate product quality and readiness for release. Act as a product liaison: Communicate goals and progress with various collaborating teams. Collaborate on the product narrative. Address inquiries regarding product capabilities. Prepare presentations and demonstrations. Assist in preparing for conferences. Requirements At least 2 years of experience with ArcGIS or other geospatial technologies in mapping, geodata management, or geoprocessing projects. Proven creative problem-solving skills and the ability to propose effective solutions. Excellent written and verbal communication skills in English, including strong presentation abilities. Demonstrated capacity to deliver work both collaboratively and independently. Strong time management and organizational skills. A genuine passion for software quality and excellence. Desire to innovate new spatial technologies for GIS practitioners and the broader user community. Proficiency in programming languages such as C#, Java, and JavaScript. Bachelor's degree in GIS, computer science, or a related field. Recommended Qualifications Professional software product development experience.

Overview Are you a passionate geographer, GIS/data analyst, engineer, or computer scientist eager to contribute to the development of high-quality commercial software? Join Esri and play a pivotal role in enhancing our innovative ArcGIS software suite. Your mission will be to explore groundbreaking approaches to elevate the products we provide to our global clientele, stress-testing our code, and designing, automating, and refining test scenarios. This exciting opportunity empowers you to utilize your expertise in crafting and executing automated testing strategies. Collaborate with a talented team of engineers and developers to devise creative solutions for intricate quality assurance challenges, while gaining insights from seasoned professionals with extensive experience in building ArcGIS, a leading GIS platform. Esri offers a Relocation Assistance Program to support your move to the Redlands, CA area for this role.

Join Esri as a Product Engineer II, where you will play an instrumental role in enhancing user assistance systems for enterprise monitoring solutions. Your expertise will contribute to the development of intuitive user interfaces and improve the overall user experience of our products.

Overview Join Esri as a Senior GIS Instructor, where you will leverage your teaching expertise and GIS knowledge to empower our clients with cutting-edge GIS software. In this role, you will foster an engaging learning atmosphere through hands-on training, interactive instruction, and creative activities. Collaborating with organizations, you will enhance the usage of ArcGIS maps and applications while communicating the strategic benefits of GIS programs. Your contributions will impact Esri customers across various sectors, including Defense and Intelligence, Public Safety, and Health and Human Services. Your efforts will help clients enhance their ArcGIS skills, boost productivity, and build confidence, ensuring sustainable GIS workflows and operations. Esri offers a Relocation Assistance Program to support your move to the Redlands, CA area for this role.

Overview As a Senior GIS Instructor at Esri, you will leverage your teaching expertise and GIS proficiency to empower clients with our cutting-edge GIS software solutions. Your role involves cultivating an interactive learning atmosphere through hands-on training, engaging instructional methods, and dynamic activities. You will collaborate with diverse organizations to enhance the utilization of ArcGIS maps and applications, illustrating the strategic advantages of robust GIS programs. Your contributions will support Esri clients across a wide spectrum of industries, including Defense and Intelligence, Public Safety, and Health and Human Services. The training and support you provide will not only boost users' ArcGIS skills and confidence but also ensure the sustainability of GIS workflows and operations. Esri offers a Relocation Assistance Program to support your move to the Redlands, CA area for this role.

Overview Are you passionate about technical writing and eager to engage the developer community? Join us in creating comprehensive documentation for the ArcGIS Maps SDKs, where your writing skills will blend seamlessly with your technological interests. We are looking for tech-savvy individuals who can empower our users to develop innovative mobile and desktop applications. In this role, you will advocate for best development practices by composing SDK guides, detailed tutorials, API references, and engaging blog posts. Esri offers a Relocation Assistance Program to support your move to the Redlands, CA area for this position.

Overview Are you a results-driven marketer with a passion for blending creativity, channel strategy, and data analytics? In this pivotal role, you will enhance the effectiveness of our creative initiatives across both paid and owned channels. Your expertise will be instrumental in aligning formats, messaging, and sequencing to meet channel roles and buyer needs. Collaboration will be key as you partner with channel strategists, creative teams, digital experience experts, and marketing analytics to transform activation plans into actionable creative requirements. Utilizing performance insights, you will assess creative readiness and market signals to identify gaps and provide strategic recommendations for optimization. Your efforts will guarantee that our creative assets are not only ready for activation but also consistent and impactful across all channels at Esri. Responsibilities Facilitate the creation of buyer-focused paid media and email creative to support awareness, engagement, and demand generation objectives. Ensure alignment of messaging and design with target personas and stages of the buyer's journey. Develop comprehensive channel creative briefs for paid search, paid social, display, retargeting, and email, in collaboration with channel strategists. Document key elements such as audience segments, value propositions, calls to action, offer strategies, asset formats, and success metrics before production. Translate activation strategies into detailed creative requirements and execution inputs. Oversee timelines, coordinate asset production, and ensure timely deployment across platforms. Continuously analyze and optimize live campaigns. Scrutinize creative performance metrics (CTR, CVR, CPL, CAC, open rates, click rates, pipeline contributions), recommend optimizations, and design A/B tests in partnership with channel strategists and the content production team. Foster strong relationships with cross-functional stakeholders to maintain alignment and consistency in creative efforts, while communicating insights on creative performance and activation strategies to support informed decision-making. Document campaign insights and best practices to enhance repeatability, speed of launch, and overall performance in future initiatives. Share performance insights with channel strategists to guide future activations. Stay abreast of industry trends and cross-channel creative best practices. Incorporate relevant insights into creative evaluations and activation strategies across campaigns.

Overview Utilize your technical expertise and enthusiasm for process enhancement to identify, define, manage, and implement transformative improvements. As a Senior Process Improvement Consultant, you will serve as a master practitioner and leader within our internal-consultant framework, spearheading advanced process improvement initiatives, mentoring peers, and leading the creation of new service offerings. Responsibilities Lead Service Offerings: Design, launch, and continuously refine new process improvement services, including kaizen events and innovation sprints, while ensuring alignment with organizational objectives and industry best practices. Consulting & Mentorship: Act as the lead consultant on complex projects, offering expert guidance and mentorship to team members, nurturing a culture of continuous learning and skill enhancement. Process Design & Reengineering: Independently manage the analysis, modeling, and redesign of intricate business processes, employing advanced tools and techniques to achieve measurable enhancements. Community of Practice Engagement: Actively engage in and influence the cross-divisional Community of Practice by sharing insights, facilitating workshops, and promoting the adoption of process improvement methodologies. Stakeholder Management: Build consensus and influence stakeholders at all levels, advocating for process improvement initiatives and securing support for transformational change. Continuous Improvement: Champion a culture of continuous improvement by identifying opportunities, implementing solutions, and assessing the impact of changes. Quality Assurance: Ensure compliance with process standards and procedures, taking the lead in promoting adherence to best practices.

Overview Join Esri as a Senior Product Designer and fuel your passion for innovation by contributing to the advancement of our flagship mobile application, ArcGIS Field Maps, on both iOS and Android platforms. Collaborate with a talented team of designers, developers, and product specialists to enhance workflows and integrate the field with office operations. This is your chance to shape the future of mobile GIS technology and empower users with accessible geospatial information. Esri provides a Relocation Assistance Program to support candidates moving to the Redlands, CA area for this position.

Join Esri as a Senior Marketing Data Specialist, where you will play a pivotal role in leveraging data analytics to drive our marketing strategies. You will collaborate with cross-functional teams to develop insights that enhance customer engagement and optimize campaign performance. This is an exciting opportunity to influence marketing decisions using data-driven insights.

The Senior Principal Technical Consultant at Esri focuses on designing and delivering advanced ArcGIS enterprise systems for utility clients. This position works at the intersection of technology, business strategy, and client partnership, with an emphasis on Utility Network (UN) and Network Information Management Systems (NIMS). The consultant leads significant Professional Services projects, shaping scalable solutions for Electric Distribution, Gas, and Water utilities. Role overview This role connects Esri’s Products, Solutions, Services, and Sales teams with industry partners and clients to define and deliver successful utility systems. The consultant provides strategic advice to executive sponsors, addressing topics such as cost, risk, and organizational impact. Responsibilities also include guiding ArcMap migration efforts and developing adoption strategies that support Esri’s Utilities market approach. What you will do Lead large Professional Services projects for utilities, implementing ArcGIS UN and NIMS solutions that drive measurable business results. Provide strategic and technical consulting to internal teams throughout all project phases: requirements, analysis, design, configuration, and deployment. Coordinate with internal and external partners to align strategies and optimize decisions for long-term system success. Advise executive stakeholders and partners, architecting scalable solutions using Esri technology and data. Build partnerships with industry experts and internal leaders to drive alignment and uncover new opportunities. Guide utility customers on ArcMap migration, system architecture decisions, and adoption strategies balancing data quality, usability, and sustainability. Identify ways to integrate location intelligence into customer workflows, developing strategies to maximize ROI and support ongoing adoption. Support business development for Utilities market growth, including grid modernization, electrification, climate resiliency, and AI readiness initiatives. Mentor and develop Professional Services team members. Location This position is based in Redlands, CA.

Overview Join Esri, a leader in GIS technology, as we empower our customers to unlock the full potential of ArcGIS. In this dynamic role, you will leverage your extensive experience in copywriting and content strategy to craft compelling messages that resonate with our diverse audiences. You will play a crucial role in ensuring that our content is easily discoverable across various search platforms, including AI-driven solutions. Collaborate with our talented design teams, subject matter experts, and digital strategists to develop a comprehensive approach to Esri's web content. Responsibilities Strategic Content Leadership: Drive and refine content strategies that enhance customer journey completion and boost key performance indicators. Provide mentorship to team members and stakeholders to maintain high standards of quality, accuracy, and creative alignment across initiatives. Creative Excellence: Create, edit, and establish guidelines for impactful marketing copy across Esri.com. Develop and enhance our brand voice and messaging frameworks. AI-Driven Innovation: Utilize AI writing and optimization tools to scale content production, improve performance metrics, and enhance personalization while preserving editorial integrity. Data and Insights: Collaborate with analytics teams to assess metrics, identify trends, and apply insights to refine strategy, engagement, and optimization efforts. Thought Leadership: Advocate for Esri's content discipline within cross-functional teams and at external engagements, promoting best practices and elevating industry standards in content marketing. Requirements 8+ years of experience in developing and managing web content and digital marketing strategies for large-scale or enterprise websites. Proven expertise in writing, editing, and storytelling across web and marketing channels, with the ability to simplify complex topics into engaging narratives. Strong proficiency in SEO, SEM, web analytics, and content performance metrics. Demonstrated success in leading large-scale digital content programs. Experience in implementing AI and automation to enhance content workflows and performance. Proven capability to collaborate with cross-functional teams, manage multiple projects, and deliver results effectively. Ability to mentor peers, influence stakeholders, and maintain high editorial standards. A proactive problem solver who employs creativity, data, and critical thinking to innovate solutions.

Overview As a Senior Human Resources Business Partner (HRBP) at Esri, you will serve as a key advisor to senior leadership, spearheading transformative HR initiatives that resonate with our organizational objectives and foster success. You will work in close collaboration with leadership to enhance talent management, boost departmental performance, and cultivate a positive and inclusive workplace culture. Your role will be vital in facilitating change, promoting team collaboration, and nurturing strong interdepartmental relationships. We are looking for an energetic, solutions-driven HR leader who excels in a dynamic environment and is dedicated to delivering strategic value, addressing complex challenges, and influencing company culture. If you are enthusiastic about making a significant impact on both people and business outcomes, we invite you to apply. Esri offers a Relocation Assistance Program to help with your transition to the Redlands, CA area for this role.

Join Esri as a Senior Business Analyst focusing on Customer Entitlement. In this pivotal role, you'll leverage data analysis and business acumen to enhance our customer experience and optimize entitlement processes. Collaborate with cross-functional teams to identify and implement strategic solutions that drive business value.

Join our dynamic team at Esri as a Senior Product Manager for ArcGIS Basemaps, where you will play a crucial role in shaping the future of our mapping solutions. You will collaborate with cross-functional teams to define product vision, strategy, and roadmap, ensuring our basemaps remain at the forefront of the industry.

Join Esri as a Senior Partner Manager focusing on System Integrators. In this pivotal role, you will drive strategic partnerships, enhance collaboration, and ensure mutual growth with key stakeholders. Your expertise will be crucial in managing relationships and aligning our goals with those of our partners.

Overview We are in search of an experienced Senior Adobe Experience Platform (AEP) Engineer to enhance and scale our Adobe Experience Platform and Real-Time CDP implementations. This pivotal role emphasizes data collection architecture, platform optimization, data quality, and governance throughout our digital landscape. The ideal candidate will possess extensive hands-on experience in configuring and managing Adobe Experience Platform, Customer Journey Analytics (B2B), Adobe Web SDK, and Adobe Experience Platform Data Collection. You will be instrumental in ensuring data integrity, accurate reporting, and scalable solutions. This position requires close collaboration within the Adobe Experience Cloud ecosystem, including Adobe Experience Manager, Adobe Journey Optimizer, and Adobe Marketo Engage, to facilitate comprehensive customer data activation and insights. Responsibilities Lead and support enterprise implementations of Adobe Experience Platform and Real-Time CDP, prioritizing scalability, stability, and performance. Design and manage comprehensive data collection architecture using Adobe Web SDK, Edge Network, and datastreams. Architect and oversee XDM schemas, datasets, identity namespaces, and merge policies to ensure precise profile stitching and audience qualification. Create and maintain tagging solutions through Adobe Experience Platform Data Collection across various domains. Develop, troubleshoot, and implement Data Connections and Data Views in Customer Journey Analytics. Monitor and resolve data ingestion, identity, and cross-platform discrepancies (AEP, Analytics, CJA B2B, downstream systems). Establish data quality frameworks, validation processes, and Query Service-based checks. Define and implement scalable, event-driven data layer standards (ACDL/EDDL). Enable audience segmentation and activation, integrating datasets into Customer Journey Analytics for cross-channel insights. Implement and manage consent and privacy frameworks (GDPR, CCPA), including integration with OneTrust. Collaborate with stakeholders to translate business requirements into scalable technical solutions; support documentation, governance, and team enablement. Requirements 5+ years of experience in digital analytics implementation and data collection architecture. Strong hands-on experience with: Adobe Experience Platform (AEP) AEP Data Collection (Adobe Launch) Adobe Web SDK Experience implementing customer journey analytics solutions. Familiarity with data governance and quality frameworks. Excellent problem-solving and analytical skills. Strong communication and collaboration abilities.

Overview Join Esri’s Human Resources team as a Senior Business Analyst, where you will leverage your extensive experience in HR business intelligence to address challenges, assess data quality, and design impactful data visualizations. Your analytical prowess will play a pivotal role in supporting strategic decision-making within our organization. Become part of our vibrant and collaborative environment at our beautiful Redlands, CA campus, where your HR-focused analytical skills will be crucial in driving the organization forward. Responsibilities Gather and define requirements through various techniques such as interviews, workshops, surveys, and analysis of current processes and documentation. Create essential project documentation including requirements documentation, use cases, business process models, data models, permissions models, RACI matrices, and data visualizations. Employ your creativity and analytical skills to gather information from diverse sources, resolve discrepancies, and convert high-level insights into detailed requirements. Collaborate with team members to analyze data, prioritize requirements, assess potential solutions, and deliver actionable information products to stakeholders. Work closely with colleagues to ensure that data requirements are met efficiently and reliably. Develop dashboards and reports using Power BI, continuously seeking out new features and functionalities to enhance reporting. Requirements 5+ years of direct experience as a business analyst specializing in HR business intelligence. Exceptional communication, presentation, and organizational skills; adept at tailoring communication for diverse audiences including peers, stakeholders, and executives. Strong interpersonal skills, including diplomacy, negotiation, reasoning, problem-solving, and influence. Robust analytical skills with a solid understanding of interpreting business needs and requirements. Proficient facilitation skills to extract requirements from various personalities within the organization. Ability to prioritize, plan, and independently execute tasks in a structured manner while thriving in a fast-paced environment. Bachelor’s degree in business, mathematics, or a related field. Visa sponsorship is not available for this position. Applicants must be authorized to work for any employer in the US.

Overview At Esri, we empower our clients to harness the full potential of ArcGIS. As a Senior Content Marketing Strategist, you will craft compelling messaging and content that shapes market perceptions of Esri. Your articulate positioning and exceptional writing will showcase the advantages of partnering with us. Your contributions will significantly impact lead engagement and support our business development teams in achieving critical objectives. From comprehensive messaging frameworks that elucidate our value to targeted audiences to marketing collateral utilized across our organization, you will be instrumental in bringing our brand narratives to life. Responsibilities Strategic Content Leadership: Create and execute content strategies that further Esri's global marketing objectives. Transform strategic goals into messaging frameworks that connect our product capabilities with customer benefits, ensuring prospects quickly understand our value proposition. Creative Excellence: Generate, edit, and evaluate high-impact content for branding and marketing initiatives across various formats, including written, visual, video, and multimedia. This includes crafting positioning and messaging frameworks, advertising copy, email content, and other materials that drive engagement and revenue. Editorial Oversight: Mentor and manage both freelance and internal contributors to guarantee quality, accuracy, and creative alignment across projects. Train team members on utilizing messaging and positioning frameworks effectively. Develop guidelines for consistent messaging across marketing, business development, and customer interactions. AI-Driven Innovation: Employ AI writing and optimization tools to enhance content production, performance, and personalization while upholding editorial standards. Data and Insights: Collaborate with analytics teams to assess metrics, analyze performance trends, and integrate insights into strategy, engagement, and optimization. Conduct thorough research on audiences, markets, and products to identify and articulate Esri's unique selling propositions for key roles, industries, and accounts. Thought Leadership: Advocate for Esri's content discipline across teams and external engagements, promoting best practices and elevating content marketing standards throughout the organization.