About the job
DemandMatrix is seeking a dedicated Market Analytics Quality Control Analyst to generate and validate technographics data, identify product keywords, and monitor emerging technologies. The role requires a solid understanding of various technologies, their adoption, and the ability to differentiate similar technology products based on nuanced features through competitive analysis.
Key Responsibilities:
- Interpret business objectives tailored for marketing and sales teams of technology product vendors, designing effective research methods to discover and validate technographics data generated by our systems.
- Gather data on technology products, vendors, consumers, competitors, and the marketplace, consolidating this information into actionable insights, reports, and presentations to inform recommendations.
- Utilize both modern and traditional data analysis methods to compile and interpret data.
- Conduct online market research and systematically catalog findings into databases.
- Critically evaluate program methodology and key datasets to ensure accuracy in data releases and the integrity of the release angle.
- Stay informed on market trends and external research, implementing best practices in all analyses.
