About the job
Are you eager to be part of an innovative and technologically advanced company focused on the development and construction of high-tech hydrogen refueling stations? Do you aspire to contribute to a more sustainable world while working in a rapidly growing organization? Join Resato Hydrogen Technology!
Resato Hydrogen Technology is at a pivotal moment. The hydrogen market is expanding quickly, and our technology plays a crucial role in sustainable mobility. With increasing commercial opportunities, we need a Marketing Manager who can elevate our marketing organization and ensure that marketing systematically contributes to commercial growth.
To accelerate our growth, we are seeking a Marketing Manager who connects strategy and execution seamlessly, demonstrating how marketing can drive revenue, pipeline, and brand positioning. This role is not just a coordinating position on the sidelines; it is a key position within our commercial leadership team.
Our marketing team consists of two Marketing Specialists, an Event Coordinator, and several part-time colleagues and interns. Together, they enhance visibility, support sales, and organize international trade shows and events. The foundation is established, and now it's time for the next step.
As the Marketing Manager, you will guide our marketing strategy and translate commercial objectives into a clear, integrated approach. You will develop a future-proof marketing plan that aligns with our international growth markets and long, complex B2B sales processes. Collaboration with Sales, Business Development, and R&D will be essential to maximize commercial impact.
You will build a structured, data-driven demand generation strategy that leads to qualified leads and tangible deals. You will oversee our brand positioning, enhance our digital presence, and ensure that campaigns and events contribute to measurable pipeline growth. Additionally, you will be responsible for the marketing budget, manage KPIs, and report on ROI.
Besides providing strategic direction, you will also lead the team daily. You will develop team members, prioritize focus, and encourage collaboration. Your visibility, engagement, and willingness to step in when necessary will be vital to the team's success.
