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Search Engine Optimization (SEO) Marketing Manager

EarthCam, Inc.Upper Saddle River, New Jersey, United States
On-site Full-time

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Experience Level

Manager

Qualifications

Key Responsibilities:Lead the development and execution of EarthCam's search marketing strategy across both organic SEO and paid search. Conduct in-depth keyword research, analyze search intent, and perform competitive search analysis. Manage and optimize both SEO and paid search campaigns (SEM/PPC). Create and maintain a comprehensive search-driven marketing roadmap. Enhance on-page SEO elements including metadata, internal linking, schema, and page structure. Identify strategies to boost search visibility, traffic, and lead generation. Refine paid search campaigns to maximize ROI and conversion rates. Leverage AI-assisted SEO tools to improve research, technical audits, and optimization workflows. Monitor search performance through analytics and various search platforms. Track ranking changes and suggest strategic adjustments.

About the job

About Us

At EarthCam, we are pioneers in webcam technology, providing construction teams with unparalleled real-time insights into their job sites from anywhere in the world. Our innovative solutions empower project monitoring, documentation, promotion, and job site security for construction projects globally.

Our advanced platform offers live video streaming, time-lapse recordings, progress tracking, and site security, all powered by cutting-edge AI tools that transform visual data into actionable insights for informed decision-making. Since launching the first construction webcam in 1996, EarthCam has played a pivotal role in iconic projects like One World Trade Center, SoFi Stadium, and the Panama Canal Expansion, seamlessly integrating with industry-leading tools such as Procore, Autodesk, and Bentley.

We pride ourselves on our collaborative and hands-on team approach, developing our technology in-house and working collectively across departments to address real-world challenges faced by our users.

Position Overview

We are in search of a detail-oriented and results-driven SEO Marketing Manager to spearhead our search marketing initiatives across both organic and paid search channels. This critical role will focus on enhancing EarthCam’s visibility on search engines through the development and execution of data-driven strategies aimed at boosting search rankings, website traffic, and generating inbound leads.

The SEO Marketing Manager will oversee the entire search ecosystem, including SEO, technical optimization, keyword strategy, search analytics, and paid search performance. Utilizing modern SEO platforms and AI-assisted SEO tools, you will identify search opportunities, enhance website performance, and continuously optimize search campaigns.

Collaboration with marketing, product, and sales teams will be essential to ensure EarthCam captures high-value search demand across our diverse product offerings.

About EarthCam, Inc.

EarthCam, Inc. is a leader in webcam technology, providing real-time solutions for construction teams worldwide. Our focus on innovation and integration with top industry tools has made us a trusted partner on major projects for over two decades.

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