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Growth Specialist

SkydropxCuritiba
On-site Full-time

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Experience Level

Mid to Senior

Qualifications

Qualifications:Minimum of 3 years of experience in Growth, Acquisition, CRM, Product, or related fields, with practical experience in funnel optimization and conducting experiments. Solid experience with A/B testing, statistical analysis, experimentation methodologies, and performance analysis. Proficiency in digital metrics, advanced analytical skills, and ease in interpreting data.

About the job

Key Responsibilities:

  • Manage, Structure, and Optimize CRM Journeys: Develop, review, and enhance automation flows across email, WhatsApp, and push notifications, focusing on engagement, reactivation, retention, and conversion throughout the customer lifecycle.

  • Monitor End-to-End Performance: Analyze user behavior within funnels, track metrics across channels, identify bottlenecks, opportunities, and necessary prioritizations. Ensure a 360º view of the user and data-driven decision making.

  • Collaborate Closely with Product and Business Teams: Ensure squad initiatives align with the company’s strategic goals, contributing insights, planning, and tactical direction.

  • Lead Growth Experiments and Tests: From hypothesis development to execution and result analysis, conduct A/B tests, channel experiments, landing page optimizations, and evolve acquisition flows.

  • Support and Optimize Acquisition, Activation, Retention, and Revenue Funnels: Drive key metrics such as CAC, activation, LTV, churn, and engagement—always delivering high-impact outcomes.

  • Identify Opportunities and Improve Communication and Flow: Propose structural and evolutionary adjustments based on deep analysis, benchmarks, and best practices.

  • Document Insights, Tests, Processes, and Best Practices: Ensure the continuity of strategies and scalability of results.

  • Embrace an agile and experimental mindset, continually seeking quick wins and scalable hypotheses that contribute to sustainable growth.

  • Collaborate with teams such as Content, Product, Tech, Design, and BI to enable testing, evolution, integrations, and innovative solutions.

About Skydropx

Skydropx is a leading technology company specializing in logistics solutions, dedicated to optimizing delivery processes and enhancing customer experiences. Our innovative approach drives growth and efficiency across the supply chain.

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